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2021-02-01

Five DVTL Events to Help 1st Source Marketers Meet Metric

By January 29, 2021No Comments

If you have Marketers that have struggled with coordinating a Delo® Virtual Technology Lab (DVTL), or with getting customers to attend, we have a solution. Five solutions, to be exact. Chevron is hosting five DVTL events that Marketers can invite customers to, which will help them satisfy their Marketing Execution and Competency Development metric!

Part of this particular 1st Source metric requires our 1st Source Marketers to have 25 customers attend a DTTL event in 2021 (refer to this year’s 1st Source Brochure for satisfying the rest of the metric). The good news is that now Marketers do not have to schedule their own virtual event or have all 25 of those customers attend the same event. Below are the five dates customers can choose from, depending on their schedule. We will capture registrations for each event so we will be able to track which Marketers satisfy the 25-customer minimum for the year. These virtual events are also open to direct customers.

We will forward these dates to Marketers in LubeLink. Feel free to copy and paste the dates into an email to your direct customers. Please DO NOT forward Market Driven to any customers in order for them to have the dates (it is an internal publication only).

And please remind your Marketers that they can still host their own customized virtual event!

For questions, please contact Kerri McDonald at kmcdonald@chevron.com.

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