GST Advantage™ RO with VARTECH™ Technology Replaces GST Premium XL
Please take note, and let your Turbine Oil customers know, that GST Premium XL 32 & 46 have been renamed to GST Advantage™ RO 32 & 46. There is no change to the product code numbers (253093 and 253094, respectively) or to the formulation.
Four New ISOCLEAN® Certified Lubricant Products
We have added four products to the ISOCLEAN® Certified Lubricants Program, bringing the total to 126 total products eligible for ISOCLEAN Certification.
Delo® 600 ADF Kick Some Ash Promotion Underway
We’re a third of the way through the Kick Some Ash Delo® 600 ADF Rebate promotion. Lubrication Marketers and Direct customers can receive a rebate up to $2,500 for the purchase of Delo 600 ADF products on their initial order, and LM Sales Representatives can earn double merit points for qualifying customer purchases.
Merit Points Using ISOCLEAN® Challenger Sales Process
You’ve seen the latest Merit Program that rolled out for 2021. Well, Chevron Lubrication Marketer sales employees can also earn Merit points when they follow the ISOCLEAN® Challenger Sales process! There are 3 ways to win:
Seven Brand New Delo® Product Customer Testimonials
By popular demand, we now have SEVEN new Delo® Heavy Duty Engine Oil (HDEO) Product Customer Testimonials for your use. Part of the Delo Upsell Initiative, the collection was developed to help provide you with the proof of performance from customer experiences to aid you in your upsell efforts.
Two New Techron® Videos
We have two brand new Techron® videos that can be posted on our Marketers’, Installers’, and other partner retail websites. The full-length videos are housed on YouTube and posted in Marketing Hub, for downloading. Shorter versions of both can also be found on YouTube.
Direct Product Links on Chevron Lubricants Homepage
As you are honing your virtual selling skills and taking advantage of our virtual tools and assets to engage customers, make sure they are aware of the ‘Featured Products’ panel directly on the homepage of ChevronLubricants.com.
Users can click directly to the full detail page of our most popular products without having to search through the robust website.
2021 SAMM Recorded Presentations
In case you weren’t able to join us for this year’s virtual SAMM, or you missed portions of the presentation, the individual recorded presentations are now available!
Simply click the link below to open up the OneDrive folder that houses all of the presentations. The title of each one includes the topic and the name of the presenter.
Introducing the Customer Success Team
Send your marketing programs and promotions questions to the Customer Success team at: CustomerSuccess@Chevron.com
This new team is ready to assist you with program and promotions questions and issues, including the ones listed below:
Five DVTL Events to Help 1st Source Marketers Meet Metric
If you have Marketers that have struggled with coordinating a Delo® Virtual Technology Lab (DVTL), or with getting customers to attend, we have a solution.
Five solutions, to be exact. Chevron is hosting five DVTL events that Marketers can invite customers to, which will help them satisfy their Marketing Execution and Competency Development metric!
Lubricants Training Hour Update for March
Please take note that the topic for the March Training Hour has changed to “GST Advantage™ with VARTECH™ Technology Product Introduction.”
We have some exciting topics to cover, so please take a few minutes to read this announcement in its entirety.
