Introducing Taro® Ultra
We’re excited to announce the premiere of Chevron’s newest marine engine oil – Taro® Ultra! Taro Ultra is a new product that is replacing our phased-out Taro Special HT LF, thus there is no overall increase in product line complexity.
One Week Left in the® 600 ADF Kick Some Ash Promotion
Just one week left in the Kick Some Ash Delo® 600 ADF Rebate promotion! Lubrication Marketers and Direct customers can receive a rebate up to $2,500 for the purchase of Delo 600 ADF products on their initial order, and LM Sales Representatives can earn double merit points for qualifying customer purchases.
Additional GST® Advantage Sales Tools Now on Marketing Hub
You’ve seen the crop of GST® Advantage RO assets that were made available a couple weeks ago, and now you have a new set of tools to share with your turbine customers.
Latest Blog Article Features Chevron’s Varnish Solution
You can ensure your customers receive regular industry tutorials straight to their inbox by encouraging them to subscribe to the Lube Matters blog.
The only way to get a direct link to all of our industry-leading articles is to subscribe!
Updating the Havoline® Site Finder
If you or one of your Lubrication Marketers have any Havoline® xpress lubes®, Havoline Builders or Havoline Installers that are not coming up when searched for on our Havoline site finder, be sure to fill out the Installer Info spreadsheet and notify the team at LBC Account Setup.
Any information filled out on the spreadsheet will appear on the website.
Account Planning Recorded Presentation
Recently we completed a great training session on Account Planning where we reviewed the expectations, the account plan template, what “good” looks like, minimum account plan requirements, etc. This training supports the new 1st Source requirement to complete an account plan for the top 5 strategic accounts.
Friday Morning Kickoff – March 19, 2021 Recorded Presentation
In case you missed last week’s Friday Morning Kickoff, we shared valuable sales ops, sales enablement and sales readiness updates, as well as a focus on value.
The speakers and agenda topics were:
Monthly DVTL Events Through June
Have your Marketers join a Delo® Virtual Technology Lab (DVTL), to help them satisfy their Marketing Execution and Competency Development metric!
Part of this particular 1st Source metric requires our 1st Source Marketers to have 25 customers attend a DVTL event in 2021 (refer to this year’s 1st Source Brochure for satisfying the rest of the metric).
Lubricants Training Hour Returns
Mark your calendars! New Lubricants Training Hour classes are scheduled every month through June 2021.
We have some exciting topics to cover, so please take a few minutes to read this announcement in its entirety.
