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2021-07-12

In this week’s newsletter:

By July 8, 2021No Comments

June Salesfax Digests Now on Marketing Hub

 The June 2021 Product Salesfax Digests (English, French and Spanish) are now available to download from the Marketing Hub! Once you’re in the Hub, simply type ‘Salesfax’ into the search bar to bring them up.

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Q2 RBL™ Feature Series

The RBL™ Feature Series was developed to reward sellers who are driving quality value-based selling in their opportunities to not just reinforce the behavior, but also to collect and highlight examples of what “good” looks like.

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When Performance Counts, Points Add Up

Delivering Value Pays with Latest Premium Coolant Promotion

Chevron premium coolants give your Marketers an opportunity to help their customers meet their key business maintenance goals: Long Service Life, Excellent Protection, Minimized Maintenance and Related Costs. At the same time, they can earn valuable points by helping their customers succeed.

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NEW Havoline® Bring ‘em Back Rebate Promotion

Enrollment is now open to Havoline® professional installers for our second Do-It-For-Me consumer offer this year! The deadline to enroll is August 1st, 2021.

Below are some key messages and benefits to communicate to Marketers and Installers.

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New DPF OEM Brochure

We have a brand new DPF brochure that provides the OEM recommended DPF service intervals for both on- and off-highway equipment.

The brochure provides the OEM recommended DPF service intervals for both on- and off-highway equipment. The list of OEMs includes:

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New Guide to Help Answer “Which Resource When”

 Hopefully you saw the Technical Sales Support deck that Amit Patel walked through on the last Friday Morning Kickoff presentation. We’ve made one copy available for Chevron sales personnel and another copy for our Marketers.

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Newest Delo® Contest with Love’s/Speedco

If any of your customers have visited a Love’s/Speedco recently, they’ve likely seen the newest Delo® contest exclusive to those locations – the My Ride. My Pride. Show Off Your Truck Photo Contest!

This contest is designed to gain more information about potential Delo customers who have their oil changed at Love’s/Speedco locations, and to pump-up Delo volume by offering oil change customers a chance to enter a photo contest and win a great prize.

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Customer Success Team Now in the Support App

Resource for Direct & Indirect BC’s and for Marketers

The Customer Success Team continues to expand their support of our sales teams and customers. Through the Support App, BC’s and Marketers can enroll new Marketer sales representatives in the Sales Orientation program as well as submit questions or issues related to Marketer programs and promotions. Also, Direct and Indirect BC’s can request Fluid Analysis Reviews and Presentations.

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Delo® Back on the Road

The Delo® TRAVELING Technology Lab (DTTL) is back! Be sure to thank those customers who took advantage of our virtual Delo Truck events to help meet their 1st Source metric, but also spread the word that they can now book in-person events from August – December, 2021.

The DTTL exhibits leverage state-of-the-art digital technologies to deliver immersive, interactive educational experiences.

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Six New Virtual Training Courses Now Scheduled

The Sales Readiness team has been working to move courses to a virtual platform. These are instructor-led trainings combined with a self-paced study. They will include live webinar check-ins with an instructor who will teach, coach and guide attendees through the learning journey.

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Lubricants Training Additions

Mark your calendars! New Lubricants Training Hour classes are now scheduled every month through December 2021. We have some exciting topics to cover, so please take a few minutes to read this announcement in its entirety. Review the topics and the dates below to see which sessions work into your schedule.

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