January Salesfax Digests Now on Marketing Hub
The January 2022 Product Salesfax Digests (English, French and Spanish) are now available to download from the Marketing Hub! Once you’re in the Hub, simply type ‘Salesfax’ into the search bar to bring them up. Make sure you and your Marketers have all the updates that took place from October 2021 – January 2022.
2022 Havoline® DIFM Consumer Promotion Includes PRO-RS™
Only two weeks left for Havoline professional installers to enroll in the new 2022 Havoline® Do-It-For-Me promotion! This 60-day consumer offer features the new Havoline PRO-RS™ Renewable Full Synthetic line with a healthy $15.00 rebate.
Go Green. Get Green. Havoline® PRO-RS™ LM Rebate
The Havoline® PRO-RS™ Rebate promotion is underway!
The buy-in period runs from Jan 1 – March 31, 2022, and enrolled U.S. Marketers earn $3.00 USD per gallon rebate for every gallon of qualifying Havoline PRO-RS purchased during that time.
Chevron ISOCLEAN® Certified Lubricants Prove to Be a Cut Above at CA Lumber Mill
A new case study featuring Trinity River Lumber Co. in Weaverville, California, shows how ISOCLEAN® Certified Lubricants help the mill advance their maintenance and reliability initiatives. The mill relies on 20 electro-hydraulic servo valves to keep logs flowing through the mill during two shifts a day.
2022 Logo Use Guidelines and Logo Files
Linked here are Chevron’s 2022 Logo Use Guidelines and the Chevron-approved 2022 logo files. These are intended for any customer using Chevron’s product brand logos in digital and print advertising, on websites and on social platforms.
2022 Havoline® Installer Cooperative Advertising Program (Co-Op)
One of the benefits we provide U.S. Havoline® PCMO professional installers is access to a cooperative advertising program. It helps differentiate our value proposition as most PCMO competitors do not offer a Co-Op program. A significant marketing investment, the Co-Op program is intended to encourage local advertising using our brands, which supports brand awareness. Off-site local advertising attracts new customers which brings in new cars and revenue, offsetting attrition.
How Hydraulic Fluids Boost Efficiency
We continue to update the Chevron Lube Matters blog, and you can get the articles delivered straight to your inbox, but only by subscribing! When you visit ChevronLubricants.com, the blog sign-up form pops up in a window.
Last week, those already on the list received a link to the latest article that details how quality hydraulic fluids contribute to engine efficiency.
Latest CCJ 10-44 Podcast Tackles Winter Lubricants
Once a month, CCJ’s 10-44 video podcast interviews a Chevron expert on a topic valuable to customers and the industry. Last week, Shawn Whitacre talked about having the right lubricants to help your equipment survive the winter.
Bulk Label Ordering Process for PCMO Installers
For industry compliance purposes, Chevron requires our official bulk/drum labels to be used for PCMO bulk tanks. Each Chevron Lubrication Marketer has a Label Catalog in the Custom Point Drum and Pail System.
In their catalog are bulk tank labels, which are designated as 990 package style. It is the Marketer’s responsibility to print, provide, and install PCMO bulk tank labels.
2022 CLS & OMA Course Offerings
Please see the following information for our 2022 CLS & OMA Course Offerings. Please choose which class you want to participate in and register for one class only. We do recommend you begin with OMA and do not try to complete both certifications at the same time.
Chevron & Polaris Co-Hosting Varnish Webinar
Chevron and Polaris are co-hosting a webinar on Tuesday, February 1, at 11 a.m. EST titled “Varnish Detection Through Oil Analysis.”
In this webinar you’ll learn what is varnish, what causes it, why it’s a concern, and how it can be detected using certain testing methods.
CRM for Oil and Gas: An Industry Solution Demo for Lubricant Marketers
If your Marketers are facing challenges with their current CRM solution and need additional support, they can register for this upcoming webinar and live demo.
