{"id":30315,"date":"2021-02-19T16:06:31","date_gmt":"2021-02-20T00:06:31","guid":{"rendered":"https:\/\/marketdriven.chevronmarcom.com\/?p=30315"},"modified":"2021-02-19T16:06:31","modified_gmt":"2021-02-20T00:06:31","slug":"in-this-weeks-newsletter-145","status":"publish","type":"post","link":"https:\/\/11-design.com\/chev\/2021\/02\/19\/in-this-weeks-newsletter-145\/","title":{"rendered":"In this week’s newsletter:"},"content":{"rendered":"

Havoline\u00ae<\/sup> PRO-DS High Mileage Full Synthetic in Stock<\/p>\n

This is a reminder that Havoline\u00ae<\/sup> PRO-DS\u00ae<\/sup> High Mileage Full Synthetic is now available at Port Arthur (PALP), Richmond (RLP), and Charleston (CLP) in PitPack, quarts and drums.<\/p>\n

Commercializing Havoline PRO-DS High Mileage Full Synthetic was in response to sales demand trends and consumers holding onto their vehicles for longer.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

UPDATE: Case Goods Truckload Promotion Postponed<\/p>\n

In last week\u2019s Market Driven, we announced an upcoming March Case Goods Truckload Promotion. <\/p>\n

\"<\/div>\n

Please note that we must postpone the March 1st truckload promotion due to supply constraints. We hope to implement a promotion at a future date, but timing is TBD based on supply recovery.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

2020-2021 Medalist & Coolant Loyalty Contests<\/p>\n

\"\"\/The 2020-2021 Medalist and Coolant Loyalty Contests Brochure is available in the Marketing Hub with all the details of how points are calculated for each contest and requirements to win.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

GST Advantage™ RO with VARTECH™ Technology Proof of Performance Deck<\/p>\n

\"\"\/You\u2019ve seen the announcement of the premiere of GST Advantage™ RO products. Well now you can share with your customers and prospects a new GST Advantage RO with VARTECH™ Technology Proof of Performance Deck<\/a>.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

Seven Brand New Delo\u00ae<\/sup> Product Customer Testimonials<\/p>\n

\"\"\/By popular demand, we now have SEVEN new Delo\u00ae<\/sup> Heavy Duty Engine Oil (HDEO) Product Customer Testimonials for your use. Part of the Delo Upsell Initiative, the collection was developed to help provide you with the proof of performance from customer experiences to aid you in your upsell efforts.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

Selling Techron\u00ae<\/sup> – New Sell Sheets and Display Racks<\/p>\n

\"\"\/Two qualifying products in this year\u2019s Havoline\u00ae<\/sup> Bring \u2018em Back Rebate Promotion are Techron\u00ae<\/sup> Complete Fuel System Cleaner (20oz) and Techron Diesel (20oz). To assist installers with selling these quality products, we have a new Techron display rack that is perfect for shop owners and can be purchased from the Merchandising Center<\/a> (shown to the right). The racks are available to order while supplies last.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

Two New PitPack\u00ae<\/sup> Sales Sheets<\/p>\n

\"\"\/Still have some quick lube shops who aren\u2019t utilizing the PitPack\u00ae<\/sup> program to manage their inventory? Or maybe you have some owners who are mulling it over and need a tad more convincing? Help bring them on board with two new PitPack sale sheets.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

New Consumer Automotive Products Sale Sheet<\/p>\n

Attention Consumer Products Team: We have a new Consumer Automotive Products Sale Sheet to help with your efforts to get our products into retail rep agencies, brokers and distributors. <\/p>\n

\"<\/div>\n

This sales sheet is intended as a general representation of our premium product brands and lines, but not intended to represent every single product.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

Two New Techron\u00ae<\/sup> Videos<\/p>\n

\"\"\/We have two brand new Techron\u00ae<\/sup> videos that can be posted on our Marketers\u2019, Installers\u2019, and other partner retail websites. The full-length videos are housed on YouTube and posted in Marketing Hub, for downloading. Shorter versions of both can also be found on YouTube.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

Deadline to Establish 2021 Co-Op Accounts \u2013
February 28, 2021<\/p>\n

\"Chevron Marketers who have existing installers whom they want to receive 2021 Co-Op funds must have them entered in Chevron Business Point by February 28, 2021<\/strong>. Exception requests will not be approved.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

Thursday Morning Kickoff Recorded Presentation<\/p>\n

\"\"\/In case you missed last week\u2019s Thursday Morning Kickoff, we shared valuable sales ops and sales enablement updates, as well as background information on two upcoming GST Advantage products.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

Monthly DVTL Events Through June<\/p>\n

If you or your Marketers missed last week’s Delo\u00ae<\/sup> Virtual Technology Lab (DVTL), we are hosting one a month through June. <\/p>\n

\"<\/div>\n

This Chevron-hosted event will help Marketers satisfy their Marketing Execution and Competency Development metric!<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

Lubricants Training Hour Update for March<\/p>\n

\"\"\/Please take note that the topic for the March Training Hour has changed to “GST Advantage™ with VARTECH™ Technology Product Introduction.”<\/p>\n

We have some exciting topics to cover, so please take a few minutes to read this announcement in its entirety.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Havoline\u00ae PRO-DS High Mileage Full Synthetic in Stock This is a reminder that Havoline\u00ae PRO-DS\u00ae High Mileage Full Synthetic is now available at Port Arthur…<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":{"0":"post-30315","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-2021-02-22"},"_links":{"self":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/30315","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/comments?post=30315"}],"version-history":[{"count":0,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/30315\/revisions"}],"wp:attachment":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/media?parent=30315"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/categories?post=30315"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/tags?post=30315"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}