{"id":30471,"date":"2021-03-12T08:27:44","date_gmt":"2021-03-12T16:27:44","guid":{"rendered":"https:\/\/marketdriven.chevronmarcom.com\/?p=30471"},"modified":"2021-03-12T08:27:44","modified_gmt":"2021-03-12T16:27:44","slug":"in-this-weeks-newsletter-148","status":"publish","type":"post","link":"https:\/\/11-design.com\/chev\/2021\/03\/12\/in-this-weeks-newsletter-148\/","title":{"rendered":"In this week’s newsletter:"},"content":{"rendered":"

Introducing Taro\u00ae<\/sup> Ultra<\/p>\n

\"\"\/We\u2019re excited to announce the premiere of Chevron\u2019s newest marine engine oil \u2013 Taro\u00ae<\/sup> Ultra! Taro Ultra is a new product that is replacing our phased-out Taro Special HT LF, thus there is no overall increase in product line complexity.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

Introducing GST Advantage™ EP with VARTECH™ Technology – Both GST Advantage Products Now Available<\/em><\/p>\n

\"\"\/You saw the premiere of GST Advantage RO a couple weeks ago. Now we\u2019re excited to announce the introduction of GST Advantage EP 32 & 46!<\/p>\n

GST Advantage EP and RO are formulated with VARTECH™ Technology, which is advanced chemistry combined with premium base oils that inhibits varnish formation to help maintain peak performance, reliability, and productivity.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

Havoline\u00ae<\/sup> DIFM Bring \u2018em Back Promotion Underway<\/p>\n

The Havoline\u00ae<\/sup> Bring \u2018em Back promotion is underway and runs until May 31st! <\/p>\n

\"<\/div>\n

Below are some important points that are not covered in the promotional flyer:<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

Two New ISOCLEAN\u00ae<\/sup> Certified Lubricant Technical Bulletins<\/p>\n

\"\"\/Chevron\u2019s ISOCLEAN\u00ae<\/sup> Certified Lubricants Program is the industry-leading solution for customers to meet their equipment manufacturer fluid cleanliness, which is critical because particle contamination is the number one cause of lubricant related failure in equipment. Now, we have two new technical bulletins for our Chevron ISOCLEAN Marketers to use to ensure the ISOCLEAN Certified Lubricants they deliver to their customers meet those stringent fluid cleanliness metrics.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

New GST Advantage™ Sales Tools<\/p>\n

\"\"\/In addition to the GST Advantage™ RO Proof of Performance Deck<\/a> that premiered two weeks ago, there are a number of new GST Advantage RO sales tools now available on Marketing Hub for your turbine customers to download:<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

NOLN\u2019s Fast Lube Operator Survey Open Now<\/p>\n

\"\"\/If you have automotive installed customers who haven\u2019t taken the NOLN 2021 Operator Survey<\/a> from National Oil and Lube News (NOLN), please have them do so before the end of the month.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

Bulk Label Ordering Process for PCMO Installers<\/p>\n

Please note that PCMO professional installers needing bulk\/tote\/drum labels should use Chevron\u2019s bulk tank labels for industry compliance purposes. <\/p>\n

\"<\/div>\n

Each Chevron Lubrication Marketer has a Label Catalog in the CustomPoint Drum and Pail System.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

Monthly DVTL Events Through June<\/p>\n

Have your Marketers join a Delo\u00ae<\/sup> Virtual Technology Lab (DVTL), to help them satisfy their Marketing Execution and Competency Development metric!<\/p>\n

\"<\/div>\n

Part of this particular 1st Source metric requires our 1st Source Marketers to have 25 customers attend a DVTL event in 2021 (refer to this year\u2019s 1st Source Brochure for satisfying the rest of the metric).<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n

\n

Lubricants Training Hour Update for March<\/p>\n

\"\"\/Please take note that the topic for the March Training Hour has changed to “GST Advantage™ with VARTECH™ Technology Product Introduction.”<\/p>\n

We have some exciting topics to cover, so please take a few minutes to read this announcement in its entirety.<\/p>\n

<\/a>Click here to read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Introducing Taro\u00ae Ultra We\u2019re excited to announce the premiere of Chevron\u2019s newest marine engine oil \u2013 Taro\u00ae Ultra! Taro Ultra is a new product that…<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":{"0":"post-30471","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-2021-03-15"},"_links":{"self":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/30471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/comments?post=30471"}],"version-history":[{"count":0,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/30471\/revisions"}],"wp:attachment":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/media?parent=30471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/categories?post=30471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/tags?post=30471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}