{"id":30978,"date":"2021-05-28T10:29:15","date_gmt":"2021-05-28T17:29:15","guid":{"rendered":"https:\/\/marketdriven.chevronmarcom.com\/?p=30978"},"modified":"2021-05-28T10:29:15","modified_gmt":"2021-05-28T17:29:15","slug":"in-this-weeks-newsletter-159","status":"publish","type":"post","link":"https:\/\/11-design.com\/chev\/2021\/05\/28\/in-this-weeks-newsletter-159\/","title":{"rendered":"In this week&#8217;s newsletter:"},"content":{"rendered":"<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Supply Chain Update<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Chevron%20Hallmark.jpg\" style=\"margin-left: 20px\" alt=\" \" align=\"right\" height= \"115px\" width=\"105px\" \/>This is to let you know that the following Supply Chain letter from Cary Knuth will distributed to your Marketers via LubeLink.<\/p>\n<p>Dear Valued Customer,<\/p>\n<p><a name=\"2\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/05\/supply-chain-update-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">2nd Quarter Delo<sup>\u00ae<\/sup> 600 ADF Kick Some Ash Promotion<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/KSA-Q2.jpg\" style=\"margin-left: 15px \"alt=\" \" align=\"right\" width=\"185px\" \/>The Q2 Delo<sup>\u00ae<\/sup> 600 ADF Kick Some Ash Promotion is underway!<\/p>\n<p><strong>Promotion Period: April 1 \u2013 June 30, 2021<\/strong><\/p>\n<p><a name=\"3\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/05\/2nd-quarter-delo-600-adf-kick-some-ash-promotion-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Updated Heavy Duty Oil Drain Intervals Brochure<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Updated-HD-Brochure.jpg\" style=\"margin-left: 15px \"alt=\" \" align=\"right\" width=\"185px\" \/>We\u2019re excited to announce we\u2019ve updated our brochure that features the on-highway, heavy-duty recommended oil drain intervals of OEMs. This is a great reference for sales to leverage when talking to fleet managers, as it covers all on-highway OEM manufacturers.<\/p>\n<p><a name=\"4\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/05\/updated-heavy-duty-oil-drain-intervals-brochure\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">New Delo<sup>\u00ae<\/sup> 600 ADF Fuel Economy Deck<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Kick-Ash-2021.JPG\" style=\"margin-left: 15px \"alt=\" \" align=\"right\" width=\"155px\" \/>New Delo<sup>\u00ae<\/sup> 600 ADF tools continue to roll out, and the latest one is a sales deck focusing on the fuel economy benefits of the product.<\/p>\n<p>As ash and soot build up in the DPF, they increase engine back-pressure, negatively impacting fuel economy.<\/p>\n<p><a name=\"5\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/05\/new-delo-600-adf-fuel-economy-deck\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Combating DPF Clogging with Delo<sup>\u00ae<\/sup> 600 ADF<\/p>\n<p>Hopefully you saw the latest article to go up on Chevron Lube Matters addressing how Delo<sup>\u00ae<\/sup> 600 ADF effectively reduces ash and soot in diesel particulate filters. <\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/external\/common\/en_us\/marketing-support\/web-images\/Semi-in-sun900x300.jpg\" width=\"400\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>If you haven\u2019t read it, you and your customers can get the articles delivered straight to your inbox, but only by subscribing!<\/p>\n<p><a name=\"6\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/05\/combating-dpf-clogging-with-delo-600-adf\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">New Chevron Merch Center \u2013 An Improved User Experience<\/p>\n<p>The Chevron Merch Center (formerly Chevron Signage and Merchandising Center) &#8211; your comprehensive resource for Havoline<sup>\u00ae<\/sup> professional PCMO installer branded support items &#8211;  <strong>has undergone an extensive update<\/strong> to improve the user experience for our customers!<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/New-Merch-Center.jpg\" width=\"450\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>The new Chevron Merch Center platform offers enhanced functionality, ease of use, speed and a more contemporary look and feel. Users can now navigate and shop by:<\/p>\n<p><a name=\"7\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/05\/new-chevron-merch-center-an-improved-user-experience-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Two Virtual Training Courses Now Scheduled<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Virtual-Learning.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"180\" alt=\"\"\/>These classes serve as an introduction for those new to lubricant sales targeting new Chevron and Marketer employees.<br \/>\n<strong>Products &#038; Application Course \u2013 June 14, 2021<\/strong><br \/>\n<strong>Value Based Selling Course \u2013 July 28, 2021<\/strong> <\/p>\n<p><a name=\"8\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/05\/two-virtual-training-courses-now-scheduled\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Lubricants Training UPDATE<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Training.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"190\" alt=\"\"\/>Lubricant Training Hour change! The June 15, 2021 training session has been updated to \u201cPlaybooks, What They Are &#038; How to Use Them\u201d with Jay Russo, Lead Sales Guide. The existing link is the same, only the discussion topic has changed.<\/p>\n<p><a name=\"9\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/05\/lubricants-training-update-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">June\u2019s DVTL Event<\/p>\n<p>The next Delo<sup>\u00ae<\/sup> Virtual Technology Lab (DVTL) event is in two weeks, and it gives Marketers a chance to satisfy their Marketing Execution and Competency Development metric.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Virtual-Tech-Lab.JPG\" width=\"500\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>Part of this particular 1st Source metric requires our 1st Source Marketers to have 25 customers attend a DVTL event in 2021 (refer to this year\u2019s 1st Source Brochure for satisfying the rest of the metric).<\/p>\n<p><a name=\"10\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/05\/junes-dvtl-event\/\">Click here to read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Supply Chain Update This is to let you know that the following Supply Chain letter from Cary Knuth will distributed to your Marketers via LubeLink&#8230;.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23],"tags":[],"class_list":{"0":"post-30978","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-2021-05-31"},"_links":{"self":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/30978","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/comments?post=30978"}],"version-history":[{"count":0,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/30978\/revisions"}],"wp:attachment":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/media?parent=30978"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/categories?post=30978"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/tags?post=30978"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}