{"id":31336,"date":"2021-07-23T14:17:12","date_gmt":"2021-07-23T21:17:12","guid":{"rendered":"https:\/\/marketdriven.chevronmarcom.com\/?p=31336"},"modified":"2021-07-23T14:17:12","modified_gmt":"2021-07-23T21:17:12","slug":"in-this-weeks-newsletter-167","status":"publish","type":"post","link":"https:\/\/11-design.com\/chev\/2021\/07\/23\/in-this-weeks-newsletter-167\/","title":{"rendered":"In this week&#8217;s newsletter:"},"content":{"rendered":"<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Chevron Introduces Delo<sup>\u00ae<\/sup> Syn ATF 668<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Delo-668-Article.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"155\" alt=\"\"\/>Chevron is excited to announce the upcoming premiere of our new Delo<sup>\u00ae<\/sup> Syn ATF 668! The full synthetic transmission fluid should be ready to order beginning August 16th, as will its ISOCLEAN<sup>\u00ae<\/sup> version.<\/p>\n<p>It is specifically engineered for Allison heavy duty automatic truck and bus transmissions, and is also designed for severe duty and extended drain intervals. <\/p>\n<p><a name=\"2\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/07\/chevron-introduces-delo-syn-atf-668\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Two New ISOCLEAN<sup>\u00ae<\/sup> Certified Lubricant Products<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/NEW-ISOCLEAN-Certified-Lubricants-Logo.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"200\" alt=\"\"\/>Following up on last week\u2019s additions, we have added <strong>two more<\/strong> products to the ISOCLEAN<sup>\u00ae<\/sup> Certified Lubricants Program, bringing the total to <strong>139<\/strong> total products eligible for ISOCLEAN Certification.<\/p>\n<p><a name=\"3\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/07\/two-new-isoclean-certified-lubricant-products\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">When Performance Counts, Points Add Up<\/p>\n<p style=\"text-align:left; margin-top: 15px; margin-bottom: 5px; line-height: 20px; font-size: 17px; font-weight: bold; color: #d10f32;\">Delivering Value Pays with Latest Premium Coolant Promotion<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/New-Coolant-Promo.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"200\" alt=\"\"\/>Chevron premium coolants give your Marketers an opportunity to help their customers meet their key business maintenance goals: Long Service Life, Excellent Protection, Minimized Maintenance and Related Costs. At the same time, they can earn valuable points by helping their customers succeed.<\/p>\n<p><a name=\"3\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/07\/when-performance-counts-points-add-up-5\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">NEW Havoline<sup>\u00ae<\/sup> Bring \u2018em Back Rebate Promotion<\/p>\n<p>Enrollment is now open to Havoline<sup>\u00ae<\/sup> professional installers for our second Do-It-For-Me consumer offer this year! The deadline to enroll is August 1st, 2021.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/New-Bring-Back.jpg\" width=\"450\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>Below are some key messages and benefits to communicate to Marketers and Installers.<\/p>\n<p><a name=\"4\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/07\/new-havoline-bring-em-back-rebate-promotion-5\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">New ISOCLEAN<sup>\u00ae<\/sup> Certified Lubricant Assets<\/p>\n<p>Along with new ISOCLEAN<sup>\u00ae<\/sup> Certified Lubricants being available to order (see the \u2018Products\u2019 article of this issue), so are new ISOCLEAN assets!  <\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/New-Isoclean.jpg\" width=\"400\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>You and your ISOCLEAN Marketers can visit the Marketing Hub to download a new infographic, titled \u201cHow Does Lubricant Get Contaminated.\u201d<\/p>\n<p><a name=\"5\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/07\/new-isoclean-certified-lubricant-assets-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Recent Blog Article Dives Deep into Fuel Retention<\/p>\n<p>We continue to update the Chevron Lube Matters blog, and you can get the articles delivered straight to your inbox, but only by subscribing! When you visit <a href=\"https:\/\/www.chevronlubricants.com\/\" rel=\"noopener\" target=\"_blank\">ChevronLubricants.com<\/a>, the blog sign-up form pops up in a window. <\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/external\/common\/en_us\/marketing-support\/web-images\/Semi-from-Behind900x300.jpg\" width=\"450\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>Last week, those already on the list received a link to the latest article that delves into the topic of fuel economy retention.<\/p>\n<p><a name=\"6\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/07\/recent-blog-article-dives-deep-into-fuel-retention\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">New Support App Training Videos Available on LubricantsUniversity.com<\/p>\n<p>Your Marketers have seen over the past couple weeks that Chevron\u2019s Customer Success Team is available for assistance through the Support App. Well, now they can watch a video on <a href=\"https:\/\/chevrontestvideo.hubs.vidyard.com\/watch\/DR7TUjzkrHRgFnWyH5vjqy\" rel=\"noopener\" target=\"_blank\">how to create a case in the Support App<\/a>, among a number of new Support App training videos.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Support-App-INFO.jpg\" width=\"350\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>The full list of training topics includes:<\/p>\n<p><a name=\"7\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/07\/new-support-app-training-videos-available-on-lubricantsuniversity-com-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Monday Morning Kickoff \u2013 July 19, 2021 Recorded Presentation<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Thurs-Morn-Kickoff.JPG\" style=\"margin-left: 15px\" align=\"right\" width=\"220\" alt=\"\"\/>In case you missed last week\u2019s Monday Morning Kickoff, be sure to view the recorded presentation, <a href=\"https:\/\/chevronlubricants.webex.com\/chevronlubricants\/ldr.php?RCID=7cc7049db4578a628e0320dbef4142ff\" rel=\"noopener\" target=\"_blank\">linked here<\/a>. <strong>Please do not share the recording with your customers.<\/strong><\/p>\n<p>The speakers and agenda topics were:<\/p>\n<p><a name=\"8\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/07\/monday-morning-kickoff-july-19-2021-recorded-presentation\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Seven New Virtual Training Courses Now Scheduled<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Virtual-Learning.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"180\" alt=\"\"\/>The Sales Readiness team has been working to move courses to a virtual platform. These are instructor-led trainings combined with a self-paced study. They will include live webinar check-ins with an instructor who will teach, coach and guide attendees through the learning journey.<\/p>\n<p><a name=\"9\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/07\/seven-new-virtual-training-courses-now-scheduled\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Lubricants Training Additions<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Training.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"200\" alt=\"\"\/>Mark your calendars! New Lubricants Training Hour classes are now scheduled every month through December 2021. We have some exciting topics to cover, so please take a few minutes to read this announcement in its entirety. Review the topics and the dates below to see which sessions work into your schedule.<\/p>\n<p><a name=\"10\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/07\/lubricants-training-additions-5\/\">Click here to read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chevron Introduces Delo\u00ae Syn ATF 668 Chevron is excited to announce the upcoming premiere of our new Delo\u00ae Syn ATF 668! The full synthetic transmission&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[],"class_list":{"0":"post-31336","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-2021-07-26"},"_links":{"self":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/31336","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/comments?post=31336"}],"version-history":[{"count":0,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/31336\/revisions"}],"wp:attachment":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/media?parent=31336"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/categories?post=31336"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/tags?post=31336"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}