{"id":31841,"date":"2021-10-08T09:23:27","date_gmt":"2021-10-08T16:23:27","guid":{"rendered":"https:\/\/marketdriven.chevronmarcom.com\/?p=31841"},"modified":"2021-10-08T09:23:27","modified_gmt":"2021-10-08T16:23:27","slug":"in-this-weeks-newsletter-178","status":"publish","type":"post","link":"https:\/\/11-design.com\/chev\/2021\/10\/08\/in-this-weeks-newsletter-178\/","title":{"rendered":"In this week&#8217;s newsletter:"},"content":{"rendered":"<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">October Salesfax Digests Now on Marketing Hub<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Salesfax2.jpg\" style=\"margin-left: 15px \"alt=\" \" align=\"right\" width=\"180px\" \/>The October 2021 Product Salesfax Digests (English, French and Spanish) are now available to download from the Marketing Hub! Once you\u2019re in the Hub, simply type \u2018Salesfax\u2019 into the search bar to bring them up. Make sure you and your Marketers have all the updates that took place from July \u2013 September 2021.<\/p>\n<p><a name=\"2\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/october-salesfax-digests-now-on-marketing-hub\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Delo<sup>\u00ae<\/sup> Premium Coolant Rebate Underway<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Delo-Rebate-092721.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"200\" alt=\"\"\/>We\u2019re keeping the Delo<sup>\u00ae<\/sup> Premium Coolant promotions running through the fall with the newest Delo XLC &#038; Delo ELC Advanced Coolant Rebate Promotion. Customers of Chevron Lubrication Marketers can earn a rebate of $1\/gallon ($.33\/litre) when they purchase a minimum of 110 gallons (416 litres) of qualifying Delo XLC and\/or Delo ELC advanced products on a single invoice during the promotion period.<\/p>\n<p><a name=\"3\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/delo-premium-coolant-rebate-underway-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Take Part in Prove The Move Contest<\/p>\n<p style=\"text-align:left; margin-top: 15px; margin-bottom: 5px; line-height: 20px; font-size: 17px; font-weight: bold; color: #d10f32;\"><em>Make Some Money by Showing How Delo<sup>\u00ae<\/sup> 600 ADF Saves Money<\/em><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/kick-some-ash.JPG\" style=\"margin-left: 15px\" align=\"right\" width=\"120\" alt=\"\"\/>Send documentation showing how switching to Delo<sup>\u00ae<\/sup> 600 ADF paid off for one of your Marketer&#8217;s customers, and you and your Marketer sales representative could each earn a $500 USD Amazon eGift Card! On top of that, the Marketer\u2019s customer could earn a $500 Product Rebate!<\/p>\n<p><a name=\"4\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/take-part-in-prove-the-move-contest-3\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Havoline<sup>\u00ae<\/sup> Bring \u2018em Back Underway<\/p>\n<p>Remind the Havoline<sup>\u00ae<\/sup> professional installers you serve that for those that enrolled, the Havoline Bring \u2018em Back Promotion is underway until November 30, 2021.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/New-Bring-Back.jpg\" width=\"400\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>Below are some key messages and benefits to communicate to Marketers and Installers.<\/p>\n<p><a name=\"5\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/havoline-bring-em-back-underway\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Delo<sup>\u00ae<\/sup> 600 LubeWatch<sup>\u00ae<\/sup> Offer Good Thru 2021<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Lube-watch.jpg\" style=\"margin-left: 15px \"alt=\" \" align=\"right\" width=\"160px\" \/>Don\u2019t forget, the LubeWatch Program has a <a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/external\/delo\/en_us\/sales-material\/sales-sheet\/Delo_600_ADF_Lubewatch_Promotion.pdf\" rel=\"noopener\" target=\"_blank\">Delo 600 ADF Promotional Offering<\/a> that is good through December 2021. Check out <a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/external\/delo\/en_us\/sales-material\/sales-sheet\/Delo_600_ADF_Test-Package_Sell_Sheet.pdf\" rel=\"noopener\" target=\"_blank\">the tests that are performed<\/a> as part of the extended offering.<\/p>\n<p><a name=\"6\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/delo-600-lubewatch-offer-good-thru-2021\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Direct Customer On-Boarding Guides in SalesForce<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/OnBoard.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"150\" alt=\"\"\/>Historically, the steps to on-board a new customer were not formally documented, but now you can find the following three elements of the new on-boarding toolkit:<\/p>\n<p><a name=\"7\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/direct-customer-on-boarding-guides-in-salesforce-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Havoline<sup>\u00ae<\/sup> xpress lube<sup>\u00ae<\/sup> Image Refresh<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/HXL_210806_Fascia_small.png\" style=\"margin-left: 15px\" align=\"right\" width=\"220\" alt=\"\"\/>After more than a decade in the market, the Chevron Havoline<sup>\u00ae<\/sup> xpress lube<sup>\u00ae<\/sup> (HXL) brand has an exciting new retail image. This represents a tremendous opportunity to stimulate new interest with fast lube prospects that need or are contemplating re-imaging their facilities.<\/p>\n<p><a name=\"8\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/havoline-xpress-lube-image-refresh\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Catch Delo<sup>\u00ae<\/sup> on Love\u2019s Car a Few More Times this Season<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/DeloLovesCar.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"180\" alt=\"\"\/>NASCAR fans, there\u2019s only a few weeks left to catch Michael McDowell and the Love\u2019s Racing team compete in this year\u2019s NASCAR Cup Series. The Love\u2019s Car featured Delo<sup>\u00ae<\/sup> as a sponsor this past weekend in Charlotte, North Carolina, and it will again during the final race on November 7th in Phoenix, Arizona.<\/p>\n<p><a name=\"9\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/catch-delo-on-loves-car-a-few-more-times-this-season\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Delo<sup>\u00ae<\/sup> Back on the Road<\/p>\n<p>The Delo<sup>\u00ae<\/sup> TRAVELING Technology Lab (DTTL) is back! Be sure to thank those customers who took advantage of our virtual Delo Truck events to help meet their 1st Source metric, but also spread the word that they can now <a href=\"https:\/\/delotruck.deckelmoneypenny.com\/\" rel=\"noopener\" target=\"_blank\">book in-person events<\/a> through December, 2021.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Delo-Back-On-Road.jpg\" width=\"400\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>The DTTL exhibits leverage state-of-the-art digital technologies to deliver immersive, interactive educational experiences.<\/p>\n<p><a name=\"10\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/delo-back-on-the-road-9\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Virtual Training Course Updates<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Virtual-Learning.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"180\" alt=\"\"\/>The Sales Readiness team has been working to move courses to a virtual platform. These are instructor-led trainings combined with a self-paced study. They will include live webinar check-ins with an instructor who will teach, coach and guide attendees through the learning journey.<\/p>\n<p><a name=\"11\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/virtual-training-course-updates-6\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Lubricants Training Additions<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Training.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"200\" alt=\"\"\/>Mark your calendars! New Lubricants Training Hour classes are now scheduled every month through December 2021. We have some exciting topics to cover, so please take a few minutes to read this announcement in its entirety. Review the topics and the dates below to see which sessions work into your schedule.<\/p>\n<p><a name=\"12\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/lubricants-training-additions-16\/\">Click here to read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>October Salesfax Digests Now on Marketing Hub The October 2021 Product Salesfax Digests (English, French and Spanish) are now available to download from the Marketing&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[42],"tags":[],"class_list":{"0":"post-31841","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-2021-10-11"},"_links":{"self":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/31841","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/comments?post=31841"}],"version-history":[{"count":0,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/31841\/revisions"}],"wp:attachment":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/media?parent=31841"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/categories?post=31841"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/tags?post=31841"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}