{"id":31925,"date":"2021-10-22T09:43:21","date_gmt":"2021-10-22T16:43:21","guid":{"rendered":"https:\/\/marketdriven.chevronmarcom.com\/?p=31925"},"modified":"2021-10-22T09:43:21","modified_gmt":"2021-10-22T16:43:21","slug":"in-this-weeks-newsletter-180","status":"publish","type":"post","link":"https:\/\/11-design.com\/chev\/2021\/10\/22\/in-this-weeks-newsletter-180\/","title":{"rendered":"In this week&#8217;s newsletter:"},"content":{"rendered":"<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Multiple Label Options for Certain Havoline<sup>\u00ae<\/sup> Products<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/HAV-Brand.jpg \" style=\"margin-left: 15px \"alt=\" \" align=\"right\" width=\"185px\" \/>Please ensure your customers know that for the Havoline<sup>\u00ae<\/sup> motor oil products listed below, we are adjusting the formulation in our plants to the 35EX version, beginning at Charleston this month, which carries a different dexos1<sup>\u00ae<\/sup> Gen2 license number than the current Paratone version. <\/p>\n<p><a name=\"2\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/multiple-label-options-for-certain-havoline-products-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">October Salesfax Digests Now on Marketing Hub<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Salesfax2.jpg\" style=\"margin-left: 15px \"alt=\" \" align=\"right\" width=\"180px\" \/>The October 2021 Product Salesfax Digests (English, French and Spanish) are now available to download from the Marketing Hub! Once you\u2019re in the Hub, simply type \u2018Salesfax\u2019 into the search bar to bring them up. Make sure you and your Marketers have all the updates that took place from July \u2013 September 2021.<\/p>\n<p><a name=\"3\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/october-salesfax-digests-now-on-marketing-hub-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Delo<sup>\u00ae<\/sup> Premium Coolant Rebate Underway<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Delo-Rebate-092721.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"200\" alt=\"\"\/>We\u2019re keeping the Delo<sup>\u00ae<\/sup> Premium Coolant promotions running through the fall with the newest Delo XLC &#038; Delo ELC Advanced Coolant Rebate Promotion. Customers of Chevron Lubrication Marketers can earn a rebate of $1\/gallon ($.33\/litre) when they purchase a minimum of 110 gallons (416 litres) of qualifying Delo XLC and\/or Delo ELC advanced products on a single invoice during the promotion period.<\/p>\n<p><a name=\"4\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/delo-premium-coolant-rebate-underway-3\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Take Part in Prove The Move Contest<\/p>\n<p style=\"text-align:left; margin-top: 15px; margin-bottom: 5px; line-height: 20px; font-size: 17px; font-weight: bold; color: #d10f32;\"><em>Make Some Money by Showing How Delo<sup>\u00ae<\/sup> 600 ADF Saves Money<\/em><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/kick-some-ash.JPG\" style=\"margin-left: 15px\" align=\"right\" width=\"120\" alt=\"\"\/>Send documentation showing how switching to Delo<sup>\u00ae<\/sup> 600 ADF paid off for one of your Marketer&#8217;s customers, and you and your Marketer sales representative could each earn a $500 USD Amazon eGift Card! On top of that, the Marketer\u2019s customer could earn a $500 Product Rebate!<\/p>\n<p><a name=\"5\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/take-part-in-prove-the-move-contest-4\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Havoline<sup>\u00ae<\/sup> Bring \u2018em Back Underway<\/p>\n<p>Remind the Havoline<sup>\u00ae<\/sup> professional installers you serve that for those that enrolled, the Havoline Bring \u2018em Back Promotion is underway until November 30, 2021.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/New-Bring-Back.jpg\" width=\"400\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>Below are some key messages and benefits to communicate to Marketers and Installers.<\/p>\n<p><a name=\"6\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/havoline-bring-em-back-underway-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Delo<sup>\u00ae<\/sup> 600 LubeWatch<sup>\u00ae<\/sup> Offer Good Thru 2021<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Lube-watch.jpg\" style=\"margin-left: 15px \"alt=\" \" align=\"right\" width=\"160px\" \/>Don\u2019t forget, the LubeWatch Program has a <a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/external\/delo\/en_us\/sales-material\/sales-sheet\/Delo_600_ADF_Lubewatch_Promotion.pdf\" rel=\"noopener\" target=\"_blank\">Delo 600 ADF Promotional Offering<\/a> that is good through December 2021. Check out <a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/external\/delo\/en_us\/sales-material\/sales-sheet\/Delo_600_ADF_Test-Package_Sell_Sheet.pdf\" rel=\"noopener\" target=\"_blank\">the tests that are performed<\/a> as part of the extended offering.<\/p>\n<p><a name=\"7\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/delo-600-lubewatch-offer-good-thru-2021-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Direct Customer On-Boarding Guides in SalesForce<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/OnBoard.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"150\" alt=\"\"\/>Historically, the steps to on-board a new customer were not formally documented, but now you can find the following three elements of the new on-boarding toolkit:<\/p>\n<p><a name=\"8\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/direct-customer-on-boarding-guides-in-salesforce-3\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Meeting the Allison TES 668&#x2122;  Standard<\/p>\n<p>We continue to update the Chevron Lube Matters blog, and you can get the articles delivered straight to your inbox, but only by subscribing!<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/New-Blog-10-20.jpg\" width=\"400\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>When you visit <a href=\"https:\/\/www.chevronlubricants.com\/\" rel=\"noopener\" target=\"_blank\">ChevronLubricants.com<\/a>, the blog sign-up form pops up in a window. Last week, those already on the list received a link to the latest article focusing on our efforts to meet the latest Allison TES 668&#x2122; standard.<\/p>\n<p><a name=\"9\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/meeting-the-allison-tes-668-standard\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">RMC Set for March 2022<\/p>\n<p>The Chevron Reliability Maintenance Conference (RMC) is scheduled for March 14-17, 2022, in Tucson, Arizona! Attendance is by invitation only, so please work with your Business Managers to coordinate customer sign ups.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/RMC-Virtual.JPG\" width=\"400\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>We are dedicated to sharing and discovering new ideas and best practices, which will allow participants to gain the edge in today\u2019s economic environment.<\/p>\n<p><a name=\"10\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/rmc-set-for-march-2022\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Monday Morning Kickoff \u2013 October 18, 2021 Recorded Presentation<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Thurs-Morn-Kickoff.JPG\" style=\"margin-left: 15px\" align=\"right\" width=\"220\" alt=\"\"\/>In case you missed last week\u2019s Monday Morning Kickoff, be sure to view the recorded presentation, <a href=\"https:\/\/chevronlubricants.webex.com\/chevronlubricants\/lsr.php?RCID=e104b0d67bc9bffb40175aa29319a543\" rel=\"noopener\" target=\"_blank\">linked here<\/a>. <strong>Please do not share the recording with your customers.<\/strong><\/p>\n<p>The speakers and agenda topics were:<\/p>\n<p><a name=\"11\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/monday-morning-kickoff-october-18-2021-recorded-presentation\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Virtual Training Course Updates<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Virtual-Learning.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"180\" alt=\"\"\/>The Sales Readiness team has been working to move courses to a virtual platform. These are instructor-led trainings combined with a self-paced study. They will include live webinar check-ins with an instructor who will teach, coach and guide attendees through the learning journey.<\/p>\n<p><a name=\"12\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/virtual-training-course-updates-8\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Lubricants Training Additions<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Training.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"200\" alt=\"\"\/>Mark your calendars! New Lubricants Training Hour classes are now scheduled every month through December 2021. We have some exciting topics to cover, so please take a few minutes to read this announcement in its entirety. Review the topics and the dates below to see which sessions work into your schedule.<\/p>\n<p><a name=\"13\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2021\/10\/lubricants-training-additions-18\/\">Click here to read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Multiple Label Options for Certain Havoline\u00ae Products Please ensure your customers know that for the Havoline\u00ae motor oil products listed below, we are adjusting the&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[44],"tags":[],"class_list":{"0":"post-31925","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-2021-10-25"},"_links":{"self":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/31925","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/comments?post=31925"}],"version-history":[{"count":0,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/31925\/revisions"}],"wp:attachment":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/media?parent=31925"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/categories?post=31925"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/tags?post=31925"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}