{"id":32685,"date":"2022-02-11T10:01:32","date_gmt":"2022-02-11T18:01:32","guid":{"rendered":"https:\/\/marketdriven.chevronmarcom.com\/?p=32685"},"modified":"2022-02-11T10:01:32","modified_gmt":"2022-02-11T18:01:32","slug":"in-this-weeks-newsletter-194","status":"publish","type":"post","link":"https:\/\/11-design.com\/chev\/2022\/02\/11\/in-this-weeks-newsletter-194\/","title":{"rendered":"In this week&#8217;s newsletter:"},"content":{"rendered":"<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Havoline<sup>\u00ae<\/sup> PRO-DS<sup>\u00ae<\/sup> Full Synthetic 0W-20 &#038; 5W-30 Meet dexos1<sup>\u00ae<\/sup> Gen 3<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Pro-DS-Gen3-Labels.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"100\" alt=\"\"\/>Near the end of 2021, the Havoline<sup>\u00ae<\/sup> PRO-DS<sup>\u00ae<\/sup> Full Synthetic product data sheet was updated to include GM\u2019s dexos1<sup>\u00ae<\/sup> Gen 3 license numbers for the 0W-20 and 5W-30 viscosities. The following performance claims were also added:<\/p>\n<p><a name=\"2\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/02\/havoline-pro-ds-full-synthetic-0w-20-5w-30-meet-dexos1-gen-3\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Two ISOCLEAN<sup>\u00ae<\/sup> Certified Lubricant Product Sunsets<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Isoclean_Machine_worker.JPG\" style=\"margin-left: 15px\" align=\"right\" width=\"100\" alt=\"\"\/>Chevron\u2019s recent product sunsets include two products from the ISOCLEAN<sup>\u00ae<\/sup> Certified Lubricants Program, adjusting the total to 137 total products eligible for ISOCLEAN Certification. The updated <a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/external\/isoclean\/en_us\/resources\/ISOCLEAN_Certified_Lubricants_Product_List_v19-MAR_2020.pdf\" rel=\"noopener\" target=\"_blank\">Product List<\/a> and Filtration Guidelines (keep confidential) are available in Marketing Hub.<\/p>\n<p><a name=\"3\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/02\/two-isoclean-certified-lubricant-product-sunsets\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Grease Transitions<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Gease-tube.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"40\" alt=\"\"\/>Make sure your customers are aware of the following important grease product sunsets outlined in the chart below. The color, viscosities and thickener types of each sunsetting and replacement product can be found on a more detailed chart, <a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/brochures\/Grease-Transition-Chart.pdf\" rel=\"noopener\" target=\"_blank\">linked here<\/a>. <\/p>\n<p><a name=\"4\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/02\/grease-transitions\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Fight Dirty and Clean Up on Merit Points<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/NEW-ISOCLEAN-Certified-Lubricants-Logo.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"180\" alt=\"\"\/>From January 1 &#8211; October 31, 2022, Marketer Sales Representatives and Sales Managers who pull a new lube oil sample, determine the life extension, and show the value in the RBL<sup>\u00ae<\/sup> + Universal Calculator, can earn BONUS Merit points.<\/p>\n<p><a name=\"5\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/02\/fight-dirty-and-clean-up-on-merit-points-3\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Videos, Videos and More Videos Available<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Delo-CCJ.jpg\" style=\"margin-left: 15px \"alt=\" \" align=\"right\" width=\"140px\" \/>Continuing the success of last year, Chevron signed on for another 12 months with <em>CCJ<\/em> and <em>Equipment World<\/em> to sponsor two popular industry webcasts: <em>CCJ<\/em>\u2019s \u201c10-44\u201d with Jason Canon and <em>Equipment World<\/em>\u2019s \u201cThe Dirt\u201d with Bryan Furnace. Both are video webcasts distributed weekly to <em>CCJ<\/em> and <em>Equipment World<\/em> subscribers, as well as their newsletter, social and website audiences.<\/p>\n<p><a name=\"6\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/02\/videos-videos-and-more-videos-available\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Synthetics Shine in Winter<\/p>\n<p>We continue to update the Chevron Lube Matters blog, and you can get the articles delivered straight to your inbox, but only by subscribing! When you visit <a href=\"https:\/\/www.chevronlubricants.com\/\" rel=\"noopener\" target=\"_blank\">ChevronLubricants.com<\/a>, the blog sign-up form pops up in a window.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/external\/common\/en_us\/marketing-support\/web-images\/Blog-02-22-376x216.jpg\" width=\"450\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>Last week, those already on the list received a link to the latest article discussing the benefits of synthetic oils, particularly in harsh winter conditions.<\/p>\n<p><a name=\"7\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/02\/synthetics-shine-in-winter\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Delo<sup>\u00ae<\/sup> Traveling Technology Lab Ready for 2022<\/p>\n<p>The Delo<sup>\u00ae<\/sup> TRAVELING Technology Lab (DTTL) is available to book for 2022! Customers can now <a href=\"https:\/\/delotruck.deckelmoneypenny.com\/\" rel=\"noopener\" target=\"_blank\">book in-person events<\/a> through the end of the year. If you have customers who are interested in booking an event, tell them to act now so they don\u2019t miss out! <\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Delo-Back-On-Road.jpg\" width=\"500\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>The Delo Truck is a great addition to any Marketer Event and there are still slots available. This year the Delo Truck Tour includes stops at LOVES Travel Centers across the U.S.<\/p>\n<p><a name=\"8\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/02\/delo-traveling-technology-lab-ready-for-2022-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">2022 CLS &#038; OMA Course Offerings <\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/CLS-OMA.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"180\" alt=\"\"\/>Please see the following information for our 2022 CLS &#038; OMA Course Offerings.  Please choose which class you want to participate in and register for one class only. We do recommend you begin with OMA and do not try to complete both certifications at the same time.<\/p>\n<p><a name=\"9\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/02\/2022-cls-oma-course-offerings-13\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Chevron &#038; Polaris Varnish Recording<\/p>\n<p>If you missed the varnish presentation co-hosted by Chevron and Polaris\u2013 \u201cVarnish Detection Through Oil Analysis\u201d \u2013 you can view the recorded presentation at the link below.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Polaris-Recording.jpg\" width=\"370\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>The webinar covered what causes varnish, why it\u2019s a concern, and how it can be detected using certain testing methods.<\/p>\n<p><a name=\"10\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/02\/chevron-polaris-varnish-recording-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Industry Solution Demo Recording<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/CRM_LEDGEVIEW2.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"200\" alt=\"\"\/>If your Marketers missed the Industry Solution Demo hosted by Ledgeview Partners last week, they can view the recording <a href=\"https:\/\/ledgeviewpartners.com\/blog\/on-demand-webinar-on-crm-for-oil-and-gas-an-industry-solution-demo-for-lubricant-marketers\/\" rel=\"noopener\" target=\"_blank\">through their webpage<\/a>.<\/p>\n<p><a name=\"11\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/02\/industry-solution-demo-recording\/\">Click here to read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Havoline\u00ae PRO-DS\u00ae Full Synthetic 0W-20 &#038; 5W-30 Meet dexos1\u00ae Gen 3 Near the end of 2021, the Havoline\u00ae PRO-DS\u00ae Full Synthetic product data sheet was&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[58],"tags":[],"class_list":{"0":"post-32685","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-2022-02-14"},"_links":{"self":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/32685","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/comments?post=32685"}],"version-history":[{"count":0,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/32685\/revisions"}],"wp:attachment":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/media?parent=32685"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/categories?post=32685"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/tags?post=32685"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}