{"id":33643,"date":"2022-07-29T14:00:26","date_gmt":"2022-07-29T21:00:26","guid":{"rendered":"https:\/\/marketdriven.chevronmarcom.com\/?p=33643"},"modified":"2022-07-29T14:00:26","modified_gmt":"2022-07-29T21:00:26","slug":"in-this-weeks-newsletter-218","status":"publish","type":"post","link":"https:\/\/11-design.com\/chev\/2022\/07\/29\/in-this-weeks-newsletter-218\/","title":{"rendered":"In this week&#8217;s newsletter:"},"content":{"rendered":"<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Recent Industrial Product Name Changes<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Chevron_Logo_UPDATED.jpg\" style=\"margin-left: 10px\" alt=\" \" align=\"right\" height= \"100px\" width=\"95px\" \/>Please be aware that Chevron\u2019s Canopus<sup>\u00ae<\/sup> 13 &#038; 68, and Journaltex<sup>\u00ae<\/sup> HD 57 are now under our Regal<sup>\u00ae<\/sup> brand of lubricants, and as a result have undergone a name change.<\/p>\n<p><a name=\"2\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/07\/recent-industrial-product-name-changes\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Enrollment for U.S. Delo<sup>\u00ae<\/sup> Premium Coolant Promo Opens Today, Aug 1st<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Coolant-Promo-US.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"180\" alt=\"\"\/>The premium Coolant promotions just keep coming! From September 1 \u2013 October 31, 2022, Marketers will earn points for qualifying Delo<sup>\u00ae<\/sup> coolant purchases made. The last day for Marketers to enroll is <strong>August 30<\/strong>, 2022.<\/p>\n<p><a name=\"3\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/07\/enrollment-for-u-s-delo-premium-coolant-promo-opens-today-aug-1st\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Havoline<sup>\u00ae<\/sup> Loyalty Rewards Rebate Starts<br \/>September 1st, 2022<\/p>\n<p>Enrollment is open now until <strong>August 15th<\/strong> to Havoline<sup>\u00ae<\/sup> professional installers for the new Havoline Do-It-For-Me promotion! This 60-day consumer offer begins September 1st and features the new Havoline PRO-RS&#x2122; Renewable Full Synthetic line with a healthy $15 rebate.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Hav-Loyalty-Promo.jpg\" width=\"400\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>By focusing only on Havoline full synthetics and Techron<sup>\u00ae<\/sup>, one goal of this promotion was simplification \u2013 to make it easier for greeters to explain, for consumers to understand, and therefore improve upselling to full synthetics.<\/p>\n<p><a name=\"4\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/07\/havoline-loyalty-rewards-rebate-starts-september-1st-2022\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Selling Efficiency Has Never Been Easier<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Selling-Efficiency2.jpg \" style=\"margin-left: 15px \"alt=\" \" align=\"right\" width=\"200px\" \/>With savings up to $1,000, the all-new <a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/external\/industrial\/en_us\/sales-material\/all-other\/Hydraulic_Rebate_Promotion.pdf\" rel=\"noopener\" target=\"_blank\">Pump-Up Performance<\/a> hydraulic fluid rebate promotion is designed to help your Marketers hit their sales stride, and equipment operators to work faster, longer and harder while saving money on premium Chevron hydraulic fluids.<\/p>\n<p><a name=\"5\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/07\/selling-efficiency-has-never-been-easier-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Havoline<sup>\u00ae<\/sup> PRO-RS&#x2122; Rebate Starts Today, Aug 1st<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Pro-RS-Enroll.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"150\" alt=\"\"\/>The Havoline<sup>\u00ae<\/sup> PRO-RS&#x2122; Rebate begins today, August 1st, for your Marketers AND Installers. Just like Marketers, installed locations can get $3\/gallon by mail for qualifying product purchases made during August 1 \u2013 October 31, 2022. All they have to do is go to <a href=\"https:\/\/pro-rs.havolinepromos.com\/Claim?promoId=1487\" rel=\"noopener\" target=\"_blank\">www.pro-rs.havolinepromos.com<\/a> to file their rebate claims.<\/p>\n<p><a name=\"6\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/07\/havoline-pro-rs-rebate-starts-today-aug-1st\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Performance <em>Still<\/em> Pays in 2022<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Performance-2022.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"150\" alt=\"\"\/>This is the last month customers in the U.S. and Canada can earn a rebate of $1.00 USD per gallon\/$.33 per litre as part of the Performance Pays promotion. As a reminder, they can earn rebates when they purchase a minimum of 110 gallons\/416 litres of qualifying Delo<sup>\u00ae<\/sup> ELC Advanced Antifreeze\/Coolant and\/or Delo XLC Antifreeze\/Coolant products between March 15 to August 31, 2022.<\/p>\n<p><a name=\"7\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/07\/performance-still-pays-in-2022-16\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Delo<sup>\u00ae<\/sup> \u201cHaulin\u2019 to the Finish Line Sweepstakes\u201d<\/p>\n<p>From now until August 31, 2022, Love\u2019s Travel Stops will feature the Delo<sup>\u00ae<\/sup> \u201cHaulin\u2019 to the Finish Line\u201d sweepstakes with a Grand Prize of an all-expenses paid VIP trip for two to the November 6, 2022, stock car championship race in Phoenix, Arizona.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Haulin.jpg \" width=\"450\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>Multiple first and second prizes will also be awarded.<\/p>\n<p><a name=\"8\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/07\/delo-haulin-to-the-finish-line-sweepstakes-3\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Find all Chevron Promotional Details on Marketing Hub<\/p>\n<p>Be sure you and your Marketers and Installers are staying up to date on all of the sales and marketing tools available to them on the Marketing Hub, particularly the recent slate of new promotional description sheets. <\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Hub-Promos.jpg\" width=\"350\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>We\u2019ve rolled out a number of new promos in the last several weeks that they won\u2019t want to miss out on.<\/p>\n<p><a name=\"9\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/07\/find-all-chevron-promotional-details-on-marketing-hub\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Give Your Feedback on Promo Effectiveness<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Promo-Effective.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"200\" alt=\"\"\/>In conjunction with all the new promotions we\u2019ve premiered for the fall, and will continue to roll out, we\u2019d love to get your feedback on their effectiveness. If you are a Chevron sales rep, please take <a href=\"https:\/\/www.surveymonkey.com\/r\/C9YCGRH\" rel=\"noopener\" target=\"_blank\">this very brief survey<\/a> to provide your comments on how your customers view promotions, which ones work best, and what we can do to drive more engagement.<\/p>\n<p><a name=\"10\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/07\/give-your-feeback-on-promo-effectiveness\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">BIC Redesign Feedback<\/p>\n<p>Now that you have had a chance to try the redesigned BIC, we need your feedback!  In order to make sales tools the best they can be, we need to hear from you.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/BIC-Feedback.jpg\" width=\"350\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>Please take this 5 minute survey to let us know your thoughts.<\/p>\n<p><a name=\"11\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/07\/bic-redesign-feedback\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Introducing RTS-Americas Team<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/RTS-Team.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"180\" alt=\"\"\/>If you are a Chevron sales representative and you are not familiar with the RTS-Americas Team, you and your customers will benefit by taking advantage of their services. Chevron\u2019s RTS-Americas Team provides technical support to Chevron Lubricant\u2019s Sales and Marketing colleagues in the Americas. Our specialists answer technical product and application questions, and provide other services, including:<\/p>\n<p><a name=\"12\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/07\/introducing-rts-americas-team\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">July\u2019s Recorded Breaking Barriers Session<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Friday-Morning-112221.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"180\" alt=\"\"\/>In case you missed July\u2019s <strong>Breaking Barriers<\/strong> lubricants presentation, you can watch <a href=\"https:\/\/urimarketing.com\/chevron\/assets\/Chevron_Outlook_Invites\/July's Breaking Barriers Hour.mp4\" rel=\"noopener\" target=\"_blank\"> the recorded session here<\/a>. Breaking Barriers is our monthly lubricants focus hour, formerly Monday Morning Kickoff. <\/p>\n<p>The agenda and speakers were:<\/p>\n<p><a name=\"13\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/07\/julys-recorded-breaking-barriers-session\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Two New Virtual + In-Person Courses Open in Sales Academy<\/p>\n<p>Please see attached our <a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/brochures\/2022-Course-Schedule-with-Descriptions3.xls\" rel=\"noopener\" target=\"_blank\">2022 Sales Academy lubricants training schedule<\/a>. Review and register for a session that works with your schedule.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Sales-Academy.jpg\" width=\"450\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>All our courses are virtual except for a new Virtual + In-Person 1st Source Industrial session and our new Virtual + In-Person 1st Source ISOCLEAN course. The Virtual + In-Person Construction course is still being reviewed and not available for registration yet.<\/p>\n<p><a name=\"14\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/07\/two-new-virtual-in-person-courses-open-in-sales-academy-2\/\">Click here to read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Recent Industrial Product Name Changes Please be aware that Chevron\u2019s Canopus\u00ae 13 &#038; 68, and Journaltex\u00ae HD 57 are now under our Regal\u00ae brand of&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[82],"tags":[],"class_list":{"0":"post-33643","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-2022-08-01"},"_links":{"self":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/33643","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/comments?post=33643"}],"version-history":[{"count":0,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/33643\/revisions"}],"wp:attachment":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/media?parent=33643"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/categories?post=33643"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/tags?post=33643"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}