{"id":33786,"date":"2022-08-25T02:09:30","date_gmt":"2022-08-25T09:09:30","guid":{"rendered":"https:\/\/marketdriven.chevronmarcom.com\/?p=33786"},"modified":"2022-08-25T02:09:30","modified_gmt":"2022-08-25T09:09:30","slug":"important-2022-1st-source-metric-updates-2","status":"publish","type":"post","link":"https:\/\/11-design.com\/chev\/2022\/08\/25\/important-2022-1st-source-metric-updates-2\/","title":{"rendered":"Important 2022 1st Source Metric Updates"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/2022-1st-Source.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"160\" alt=\"\"\/>The following notification was sent to all 1st Source Marketers regarding updates to their 2022 metrics.<\/p>\n<p>Dear Valued 1st Source Marketer,<\/p>\n<p>As you are aware, 2022 has seen continued supply chain challenges, but strong improvement over the last few months. Our HDMO\u2019s and greases are rapidly returning to normal supply levels with only intermittent disruptions primarily due to ongoing transportation challenges. We have been reviewing the requirements for the 2022 program, and as Sales Project Leader for 1st Source, I am announcing the following changes for this year\u2019s U.S. program (note the Canadian program is under review):<\/p>\n<ul>\n<li>LM Paper, Premium Products and ELC Goals will be reduced to 95% of 2019 actuals from the current level of 98% of 2019 actuals<\/li>\n<li>Delo<sup>\u00ae<\/sup>  600 ADF purchase goal will be reduced to 6k gals for 2022<\/li>\n<\/ul>\n<p>All the activity and soft metrics remain the same, and your Chevron BCs, BDS\u2019s and Industry Specialists are out supporting your selling and retention efforts fully. We have updated the goals in the 1st Source tracking dashboard for your review and execution.<\/p>\n<p>As reference, the updated metrics table is below (changes noted in red):<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/2022-1st-Source-Table.jpg\" width=\"500\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>An updated copy of the <a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/external\/marketing-programs\/en_us\/sales-material\/brochures\/2022_1st_Source_Program_Brochure.pdf\" rel=\"noopener\" target=\"_blank\">2022 U.S. 1st Source Program Brochure<\/a> can be downloaded from here, Marketing Hub and Highspot.<\/p>\n<p>Thanks for all your hard work and patience as we have battled through another very challenging year of supply.  We look forward to our mutual growth, and sincerely thank you for your partnership and for your business.<\/p>\n<p>Happy Hunting!<\/p>\n<p>Lee Ann Spinetto<\/p>\n<p>ABM SE and 1st Source Program Lead<\/p>\n<p><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/08\/in-this-weeks-newsletter-222\/#5\">Back to MarketDriven<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The following notification was sent to all 1st Source Marketers regarding updates to their 2022 metrics. Dear Valued 1st Source Marketer, As you are aware,&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[86],"tags":[],"class_list":{"0":"post-33786","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-2022-08-29"},"_links":{"self":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/33786","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/comments?post=33786"}],"version-history":[{"count":0,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/33786\/revisions"}],"wp:attachment":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/media?parent=33786"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/categories?post=33786"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/tags?post=33786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}