{"id":34101,"date":"2022-09-30T05:19:49","date_gmt":"2022-09-30T12:19:49","guid":{"rendered":"https:\/\/marketdriven.chevronmarcom.com\/?p=34101"},"modified":"2022-09-30T05:19:49","modified_gmt":"2022-09-30T12:19:49","slug":"download-new-techron-product-comparison-page","status":"publish","type":"post","link":"https:\/\/11-design.com\/chev\/2022\/09\/30\/download-new-techron-product-comparison-page\/","title":{"rendered":"Download New Techron\u00ae Product Comparison Page"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Techron-Comparison.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"160\" alt=\"\"\/>Hopefully you have seen the updated Techron<sup>\u00ae<\/sup> pages on <a href=\"https:\/\/www.chevronlubricants.com\/\" rel=\"noopener\" target=\"_blank\">ChevronLubricants.com<\/a>, which provide insights and educational content for business-to-business (B2B) and business-to-consumer (B2C) buyers. As part of this latest online initiative, we\u2019ve also developed an easy-to-read, side-by-side comparison page of our Techron products. The page includes a helpful chart that captures the differences in vehicle use, frequency use, and primary function of each product.<\/p>\n<p>The page is <a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/external\/techron\/en_us\/sales-material\/sales-sheet\/Techron-Product-Comparison-Chart.pdf\" rel=\"noopener\" target=\"_blank\">available to download<\/a> as a simple pdf document that can be emailed to, and printed by, your automotive installed customers. The pdf can also be accessed on Marketing Hub. <strong>Please do NOT forward Market Driven to your customers<\/strong>.<\/p>\n<p>We are continuing to see customers leaning on digital content to support their buying process prior to engaging with a live salesperson. This is driving a lot of the activity in marketing to ensure we are focused on the customer experience at the right place and time.<\/p>\n<p><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/09\/in-this-weeks-newsletter-227\/#6\">Back to MarketDriven<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hopefully you have seen the updated Techron\u00ae pages on ChevronLubricants.com, which provide insights and educational content for business-to-business (B2B) and business-to-consumer (B2C) buyers. As part&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[91],"tags":[],"class_list":{"0":"post-34101","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-2022-10-03"},"_links":{"self":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/34101","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/comments?post=34101"}],"version-history":[{"count":0,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/34101\/revisions"}],"wp:attachment":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/media?parent=34101"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/categories?post=34101"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/tags?post=34101"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}