{"id":34114,"date":"2022-09-30T13:47:06","date_gmt":"2022-09-30T20:47:06","guid":{"rendered":"https:\/\/marketdriven.chevronmarcom.com\/?p=34114"},"modified":"2022-09-30T13:47:06","modified_gmt":"2022-09-30T20:47:06","slug":"in-this-weeks-newsletter-227","status":"publish","type":"post","link":"https:\/\/11-design.com\/chev\/2022\/09\/30\/in-this-weeks-newsletter-227\/","title":{"rendered":"In this week&#8217;s newsletter:"},"content":{"rendered":"<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Updated Salesfax Digests Now on Marketing Hub<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Salesfax2.jpg\" style=\"margin-left: 15px \"alt=\" \" align=\"right\" width=\"200px\" \/>The August 2022 Product Salesfax Digests (English, French and Spanish) are now available to download from the Marketing Hub! Once you\u2019re in the Hub, simply type \u2018Salesfax\u2019 into the search bar to bring them up. Make sure you and your Marketers have all the updates that took place from May \u2013 August 2022.<\/p>\n<p><a name=\"2\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/09\/updated-salesfax-digests-now-on-marketing-hub-7\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">RBL Feature Series Contest for Chevron Sales Reps<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/RBL-Contest.jpg\" style=\"margin-left: 15px \"alt=\" \" align=\"right\" width=\"170px\" \/>With the new and improved Best in Class tool now available, the feature series contest will be focusing only on the Best in Class (BIC) tool.  Submit your BIC to the end-of-year quarter contest using the button below for a chance to win 1000 R&#038;A points! <strong>The contest deadline is October 21, 2022<\/strong>.<\/p>\n<p><a name=\"3\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/09\/rbl-feature-series-contest-for-chevron-sales-reps-3\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">On-The-Spot Incentive<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/On-the-spot.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"180\" alt=\"\"\/>Don\u2019t forget about all the opportunities available through the end of the year! Through December 31, 2022, all Indirect BCs and BDSs have the opportunity to reward LM sales reps ON-THE-SPOT!<\/p>\n<p><a name=\"4\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/09\/on-the-spot-incentive-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">2022 NOLN Fast Lube Operator Survey Results<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/NOLN-2022.jpg\" style=\"margin-left: 10px\" alt=\" \" align=\"right\" width=\"160px\" \/>The <a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/external\/havoline\/en_us\/sales-material\/all-other\/2022_NOLN_Operator_Survey.pdf\" rel=\"noopener\" target=\"_blank\">2022 NOLN Fast Lube Operator Survey<\/a> results are in! You can email the results to your Installer customers directly from the Marketing Hub (search \u2018NOLN\u2019).<\/p>\n<p><a name=\"5\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/09\/2022-noln-fast-lube-operator-survey-results\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Download New Techron<sup>\u00ae<\/sup> Product Comparison Page<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Techron-Comparison.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"160\" alt=\"\"\/>Hopefully you have seen the updated Techron<sup>\u00ae<\/sup> pages on <a href=\"https:\/\/www.chevronlubricants.com\/\" rel=\"noopener\" target=\"_blank\">ChevronLubricants.com<\/a>, which provide insights and educational content for business-to-business (B2B) and business-to-consumer (B2C) buyers. As part of this latest online initiative, we\u2019ve also developed an easy-to-read, side-by-side comparison page of our Techron products. The page includes a helpful chart that captures the differences in vehicle use, frequency use, and primary function of each product.<\/p>\n<p><a name=\"6\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/09\/download-new-techron-product-comparison-page\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Marketers Can Connect More Effectively with Customers<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/eNewsletters.jpg\" style=\"margin-left: 15px \"alt=\" \" align=\"right\" width=\"180px\" \/>Chevron\u2019s eNewsletter Program offers Marketers a highly targeted, customizable and trackable way to communicate with their customers by delivering valuable content to them wherever they are located. The program is a cost-effective way to deliver information about industry trends, lubrication products and a Marketer\u2019s business.<\/p>\n<p><a name=\"7\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/09\/marketers-can-connect-more-effectively-with-customers-3\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">New CRM One-Pager on Maintenance Expectations<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/CRM-2-CRM.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"180\" alt=\"\"\/>To avoid issues and be able to collaboratively work our pipelines, the Lubrication Marketer (LM) Admins you serve should review the one-pager, linked below, which outlines how to handle errors and how to manage users.<\/p>\n<p><a name=\"8\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/09\/new-crm-one-pager-on-maintenance-expectations-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">September\u2019s Recorded Breaking Barriers Session<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Friday-Morning-112221.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"180\" alt=\"\"\/>In case you missed the September <strong>Breaking Barriers<\/strong> lubricants presentation, you can watch <a href=\"https:\/\/urimarketing.com\/chevron\/assets\/Chevron_Outlook_Invites\/September-Breaking-Barriers-2022-Recording.mp4\" rel=\"noopener\" target=\"_blank\"> the recorded session here<\/a>. Breaking Barriers is our monthly lubricants focus hour, formerly Monday Morning Kickoff. <\/p>\n<p>The agenda and speakers were:<\/p>\n<p><a name=\"9\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/09\/septembers-recorded-breaking-barriers-session\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Six Opportunities Remain to Meet Training Metrics \u2013 Register Today<\/p>\n<p>Please see attached our <a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/brochures\/2022-Course-Schedule-with-Descriptions4.xlsx\" rel=\"noopener\" target=\"_blank\">2022 Sales Academy lubricants training schedule<\/a>. Review and register for a session that works with your schedule.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Sales-Academy.jpg\" width=\"450\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>All our courses are virtual except for our Virtual + In-Person 1st Source ISOCLEAN course.<\/p>\n<p><a name=\"10\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/09\/six-opportunities-remain-to-meet-training-metrics-register-today-7\/\">Click here to read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Updated Salesfax Digests Now on Marketing Hub The August 2022 Product Salesfax Digests (English, French and Spanish) are now available to download from the Marketing&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[91],"tags":[],"class_list":{"0":"post-34114","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-2022-10-03"},"_links":{"self":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/34114","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/comments?post=34114"}],"version-history":[{"count":0,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/34114\/revisions"}],"wp:attachment":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/media?parent=34114"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/categories?post=34114"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/tags?post=34114"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}