{"id":34557,"date":"2022-12-16T04:55:48","date_gmt":"2022-12-16T12:55:48","guid":{"rendered":"https:\/\/marketdriven.chevronmarcom.com\/?p=34557"},"modified":"2022-12-16T04:55:48","modified_gmt":"2022-12-16T12:55:48","slug":"1st-source-2023-program-introduction","status":"publish","type":"post","link":"https:\/\/11-design.com\/chev\/2022\/12\/16\/1st-source-2023-program-introduction\/","title":{"rendered":"1st Source 2023 Program Introduction"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/2023-1st-Source-Program.jpg\" style=\"margin-left: 10px\" alt=\" \" align=\"right\" width=\"200px\" \/>Please be aware 1st Source Program Manager Lee Ann Spinetto recorded a webinar introducing important aspects of the <strong>2023 requirements<\/strong>. The link to the recording, as well as to the new 2023 1st Source Brochure and an informational deck, are below.<\/p>\n<p><a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/external\/marketing-programs\/en_us\/videos\/all-other\/2023_Chevron_1st_Source_Program_Video.mp4\" rel=\"noopener\" target=\"_blank\">1st Source Video<\/a><\/p>\n<p><a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/external\/marketing-programs\/en_us\/sales-material\/all-other\/1st_Source_Program_Bro_US.pdf\" rel=\"noopener\" target=\"_blank\">2023 1st Source Brochure<\/a><\/p>\n<p><a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/external\/marketing-programs\/en_us\/sales-material\/all-other\/LM_1st_Source_PROGRAM.pdf\" rel=\"noopener\" target=\"_blank\">2023 1st Source Deck<\/a><\/p>\n<p>We will forward this information, as well as the letter below, to your Marketers in this week\u2019s issue of LubeLink.<\/p>\n<p>Dear Valued 1st Source Marketer, <\/p>\n<p>As you are aware, supply chain challenges and demand created hurdles in our industry, as well as in many others in 2022. Throughout 2022, Chevron has constantly monitored these challenges and recognized the impact they have on your business. In making the adjustments to 2022 goals, we hope it eliminated some of the stress and demonstrated the value we put on our continued partnership.<\/p>\n<p>2023 is going to be a year of significant growth. Most of the supply challenges will be behind us, but economic headwinds are blowing, so a fast start is vital for growth. Chevron wants to emerge stronger with our team selling and fully leverage additional field sellers to drive faster wins. Chevron\u2019s focus with our valued partners is on retention, aggressive market growth, and ruthless efficiency.<\/p>\n<p>Thanks for all your hard work and patience as we are drawing this challenging year to a close, but mostly thank you for your partnership and your business! We look forward to seeing you at Momentum 2023 and to a strong growth year with our valued partners. <\/p>\n<p>Happy Holidays!<\/p>\n<p>Best Regards,<\/p>\n<div align=\"left\"><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Spinetto-Signature.jpg\" alt=\" width=\"100px\" \/><\/div>\n<p>Lee Ann Spinetto<br \/>\n1st Source Program Manager<\/p>\n<p><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2022\/12\/in-this-weeks-newsletter-238\/#11\">Back to MarketDriven<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Please be aware 1st Source Program Manager Lee Ann Spinetto recorded a webinar introducing important aspects of the 2023 requirements. The link to the recording,&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[102],"tags":[],"class_list":{"0":"post-34557","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-2022-12-19"},"_links":{"self":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/34557","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/comments?post=34557"}],"version-history":[{"count":0,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/34557\/revisions"}],"wp:attachment":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/media?parent=34557"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/categories?post=34557"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/tags?post=34557"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}