{"id":35538,"date":"2023-06-01T05:05:13","date_gmt":"2023-06-01T12:05:13","guid":{"rendered":"https:\/\/marketdriven.chevronmarcom.com\/?p=35538"},"modified":"2023-06-01T05:05:13","modified_gmt":"2023-06-01T12:05:13","slug":"highspot-pitches-for-your-marketers","status":"publish","type":"post","link":"https:\/\/11-design.com\/chev\/2023\/06\/01\/highspot-pitches-for-your-marketers\/","title":{"rendered":"Highspot Pitches for Your Marketers"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Playbook1a.jpg\" alt=\" \" width=\"180\" style=\"margin-left: 10px\" align=\"right\" \/>We\u2019ve seen continuous improvement in Sales Playbook usage since we relaunched them earlier this year. One question we\u2019re repeatedly asked is, \u201cHow can my LM\u2019s get access to these playbooks?\u201d A great question with a bad answer, until now! <\/p>\n<p>LMs do not have access to Highspot, but they can access pitches that are sent from the tool. We\u2019ve created pitches that replicate our most popular playbooks in Highspot today \u2013 Delo<sup>\u00ae<\/sup> 600, ISOCLEAN<sup>\u00ae<\/sup>, and Extended Drains. We\u2019ve captured links to these pitches in one, easy-to-use PDF document. <\/p>\n<p>Your LM sales reps can use these as they work on opportunities in Phases 1-3 and your LM Sales Managers can use them in their coaching sessions. Please feel free to <a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/brochures\/Sales-Playbooks-for-Lubrication-Marketers.pdf\" rel=\"noopener\" target=\"_blank\">download<\/a> a pitch and send it to your LM\u2019s directly. <\/p>\n<p>As always, your Sales Guides are available to assist along the way (<a href=\"mailto:SalesGuide@chevron.com\" rel=\"noopener\" target=\"_blank\">SalesGuide@chevron.com<\/a>). Please let them know if you have any questions.<\/p>\n<p><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/06\/in-this-weeks-newsletter-260\/#6\">Back to MarketDriven<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019ve seen continuous improvement in Sales Playbook usage since we relaunched them earlier this year. One question we\u2019re repeatedly asked is, \u201cHow can my LM\u2019s&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[124],"tags":[],"class_list":{"0":"post-35538","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-2023-06-05"},"_links":{"self":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/35538","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/comments?post=35538"}],"version-history":[{"count":0,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/35538\/revisions"}],"wp:attachment":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/media?parent=35538"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/categories?post=35538"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/tags?post=35538"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}