{"id":35765,"date":"2023-06-30T10:00:10","date_gmt":"2023-06-30T17:00:10","guid":{"rendered":"https:\/\/marketdriven.chevronmarcom.com\/?p=35765"},"modified":"2023-06-30T10:00:10","modified_gmt":"2023-06-30T17:00:10","slug":"in-this-weeks-newsletter-264","status":"publish","type":"post","link":"https:\/\/11-design.com\/chev\/2023\/06\/30\/in-this-weeks-newsletter-264\/","title":{"rendered":"In this week&#8217;s newsletter:"},"content":{"rendered":"<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Delo<sup>\u00ae<\/sup> 600 ADF Now Approved for Cummins Natural Gas Engines<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Cummins-Delo.jpg\" alt=\" \" width=\"100\" style=\"margin-left: 10px\" align=\"right\" \/><a href=\"https:\/\/www.businesswire.com\/news\/home\/20230515005201\/en\/Chevron-Delo-ADF-600-Oils-Approved-for-Cummins-Mobile-Natural-Gas-Engines.?_gl=1*1jqy2p7*_ga*NDk0NDI1ODkzLjE2ODM5MTUyMDU.*_ga_ZQWF70T3FK*MTY4NDE1MzY1OS43LjEuMTY4NDE1NTczNi41NC4wLjA\" rel=\"noopener\" target=\"_blank\">We\u2019re excited to announce<\/a> Delo<sup>\u00ae<\/sup> 600 ADF\u2019s registration against Cummins Engineering Standard 20092, authorizing both viscosity grades for use in Cummins mobile natural gas engines. This makes Delo 600 ADF the only ultra-low ash heavy duty engine oil approved for use in diesel and CNG engine fleets.<\/p>\n<p><a name=\"2\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/06\/delo-600-adf-now-approved-for-cummins-natural-gas-engines-3\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">June 2023 Case Goods Truckload Promotion<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/2023-Case-Goods.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"150\" alt=\"\"\/>Chevron is offering promotional price discounts on select Delo<sup>\u00ae<\/sup>, Havoline<sup>\u00ae<\/sup>, and Supreme case good products, delivered* within the U.S., from June 19 \u2013 July 21, 2023.<\/p>\n<p><a name=\"3\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/06\/june-2023-case-goods-truckload-promotion-4\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Enrollment for Chevron Delo<sup>\u00ae<\/sup> Coolant Promotion Open Now<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/2023-Delo-Coolant-Promo.jpg\" style=\"margin-left: 15px \"alt=\" \" align=\"right\" width=\"190px\" \/>While engine coolant maintenance is just as important as an oil change, the coolant system is one of the most overlooked preventive maintenance items in a diesel engine. The upcoming Chevron Delo<sup>\u00ae<\/sup> Coolant Promotion is a great incentive for Marketers to move their customers up to premium Chevron Delo Coolants, while still earning points on Tier I products. <\/p>\n<p><a name=\"4\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/06\/enrollment-for-chevron-delo-coolant-promotion-open-now-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Let the Sparks Fly Challenge<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Q1RBL-2022.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"180\" alt=\"\"\/>Has one of your Marketers created a program that boosted their Chevron volumes? Whether it was a sweepstakes, customer appreciation event, a campaign, promotion or any other idea, they could win a $100, $250 or $500 Visa gift card!<\/p>\n<p><a name=\"5\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/06\/let-the-sparks-fly-challenge-4\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Kick Some Ash Promo Extended Through September<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Kick-Ash-2023.jpg \" style=\"margin-left: 10px\" alt=\" \" align=\"right\" width=\"110px\" \/>Are your Marketer customers taking advantage of the \u201cKick Some Ash and Save Some Cash\u201d promotion? Well, now they can for an additional 4 months! The popular rebate promo has been <strong>extended<\/strong> to the end of September.<\/p>\n<p><a name=\"6\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/06\/kick-some-ash-promo-extended-through-september-5\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">\u201cBuilt to Outwork the Rest\u201d Now Working Longer<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Built-To-Outwork.jpg \" style=\"margin-left: 10px\" alt=\" \" align=\"right\" width=\"190px\" \/>We\u2019ve been rewarding your Marketers for their hard work this spring, and now the rewards will keep coming for an additional 4 months! Spread the word &#8211; Chevron\u2019s \u201cBuilt to Outwork the Rest\u201d promotion has been extended through the end of September.<\/p>\n<p><a name=\"7\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/06\/built-to-outwork-the-rest-now-working-longer-5\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Chevron &#038; Havoline<sup>\u00ae<\/sup> xpress lube<sup>\u00ae<\/sup> Promo Underway<\/p>\n<p>Don\u2019t forget, from May 1 \u2013 July 31, 2023, Chevron and Havoline<sup>\u00ae<\/sup> xpress lube<sup>\u00ae<\/sup> facilities that enrolled before the deadline can offer their customers a $20 discount on qualifying Havoline oil changes!<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/HXL-CXL-SxS.jpg\" width=\"450\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>The discount is available on Havoline PRO-DS<sup>\u00ae<\/sup> Full Synthetic, Havoline PRO-DS High Mileage Full Synthetic, and Havoline PRO-RS&#x2122; oil changes.<\/p>\n<p><a name=\"8\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/06\/chevron-havoline-xpress-lube-promo-underway-5\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Havoline<sup>\u00ae<\/sup> PRO-RS&#x2122; Go Green, Get Green Rebate Promotion Underway<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Go-Green.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"190\" alt=\"\"\/>Last year\u2019s Havoline<sup>\u00ae<\/sup> PRO-RS&#x2122; Go Green, Get Green Rebate Promotion was a big success, so we\u2019ve dusted it off again for 2023!<\/p>\n<p><a name=\"9\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/06\/havoline-pro-rs-go-green-get-green-rebate-promotion-underway-5\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Marketers Can Earn Merit Points Thru End of Year<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Delo-Merit.jpg\" style=\"margin-left: 15px \"alt=\" \" align=\"right\" width=\"160px\" \/>Through December 31, 2023, your Marketers can earn 10,000 merit points per customer, a $50 (USD) value for selling a minimum of 55 gallons\/208 litres of Chevron Delo<sup>\u00ae<\/sup> 600 ADF products. All viscosity grades and package styles apply.<\/p>\n<p><a name=\"10\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/06\/marketers-can-earn-merit-points-thru-end-of-year-4\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">New Sales Support Materials for Sikh Customers<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Sikh.jpg\" style=\"margin-left: 10px\" alt=\" \" align=\"right\" width=\"130px\" \/>Two Punjabi-language documents are now available for our Sikh customers: A Delo<sup>\u00ae<\/sup> Product Comparison Sheet, and a heavy-duty, on-road Bumper-to-Bumper Sheet.<\/p>\n<p><a name=\"11\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/06\/new-sales-support-materials-for-sikh-customers\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Service Shops Adjusting to Rebounding Supply Chain<\/p>\n<p>We continue to update the Chevron Lube Matters blog, and you can get the articles delivered straight to your inbox, but only by subscribing! <\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/external\/common\/en_us\/marketing-support\/web-images\/Blog-6-21-23-900x300.jpg\" width=\"450\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>Those on the list recently read about the ways PCMO auto service shops can adjust to supply chain levels returning to normal.<\/p>\n<p><a name=\"12\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/06\/service-shops-adjusting-to-rebounding-supply-chain\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Add Tradeshow Calendar in Salesforce<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Tradeshows2.jpg\" style=\"margin-left: 10px\" alt=\" \" align=\"right\" width=\"160px\" \/>As you may have heard during June\u2019s Breaking Barriers presentation, you can now pull up Chevron\u2019s upcoming tradeshow calendar in Salesforce. It is inclusive of fuels, renewables and lubricants, and each tradeshow listing includes an updated brief, marketing campaign, location and hotel information.<\/p>\n<p><a name=\"14\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/06\/add-tradeshow-calendar-in-salesforce\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Lubricants Marketer Sales Representative Orientation Additional Incentive<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Cutomer-Orient-REV.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"200\" alt=\"\"\/>Marketers can reach out to the Customer Success Team to enroll their new or experienced sales representatives into the Orientation Program. Orientation participants are then assigned to Learning Plans in Lubricants University. Each plan is a collection of courses designed to provide sales representatives with an overview of the tools and resources they need to successfully sell Chevron lubricants.<\/p>\n<p><a name=\"15\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/06\/lubricants-marketer-sales-representative-orientation-additional-incentive-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">June\u2019s Recorded Breaking Barriers Session<\/p>\n<p>In case you missed the June <strong>Breaking Barriers<\/strong> presentation, <a href=\"https:\/\/urimarketing.com\/chevron\/assets\/Chevron_Outlook_Invites\/June-2023-Breaking-Barriers-Recording.mp4\" rel=\"noopener\" target=\"_blank\">watch the recorded session here<\/a>.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Breaking-23.jpg\" width=\"350\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>The agenda and speakers were:<\/p>\n<p><a name=\"15\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/06\/junes-recorded-breaking-barriers-session-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">2023 Sales Academy Training Schedule is Here<\/p>\n<p>Please review Chevron\u2019s <a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/brochures\/2023-Course-Schedule-with-Descriptions-v8.xlsx\" rel=\"noopener\" target=\"_blank\">2023 Sales Academy lubricants training schedule<\/a>, and register for a session that works with your schedule.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Sales-Academy.jpg\" width=\"450\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>We are offering 24 courses, including virtual, virtual + in-person, and in-person events. Additionally, we are offering two CLS and two OMA-1 prep courses.<\/p>\n<p><a name=\"16\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/06\/2023-sales-academy-training-schedule-is-here-27\/\">Click here to read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Delo\u00ae 600 ADF Now Approved for Cummins Natural Gas Engines We\u2019re excited to announce Delo\u00ae 600 ADF\u2019s registration against Cummins Engineering Standard 20092, authorizing both&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[128],"tags":[],"class_list":{"0":"post-35765","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-2023-07-03"},"_links":{"self":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/35765","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/comments?post=35765"}],"version-history":[{"count":0,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/35765\/revisions"}],"wp:attachment":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/media?parent=35765"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/categories?post=35765"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/tags?post=35765"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}