{"id":36034,"date":"2023-08-11T10:18:26","date_gmt":"2023-08-11T17:18:26","guid":{"rendered":"https:\/\/marketdriven.chevronmarcom.com\/?p=36034"},"modified":"2023-08-11T10:18:26","modified_gmt":"2023-08-11T17:18:26","slug":"in-this-weeks-newsletter-270","status":"publish","type":"post","link":"https:\/\/11-design.com\/chev\/2023\/08\/11\/in-this-weeks-newsletter-270\/","title":{"rendered":"In this week&#8217;s newsletter:"},"content":{"rendered":"<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">New Layout Coming Soon to Chevron Lubricant Product Pages<\/p>\n<p>If you joined us for The Spark webinar back in June, you heard that a redesigned layout is on the way for the product pages on <a href=\"https:\/\/www.chevronlubricants.com\/\" rel=\"noopener\" target=\"_blank\">ChevronLubricants.com<\/a>.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/New-Layout.jpg\" width=\"400\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>In an effort to address things like slow page-load speeds, the content not being cohesive across brands, and not being device friendly, we will implement a facelift to the look and functionality of the product pages beginning later this summer.<\/p>\n<p><a name=\"2\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/08\/new-layout-coming-soon-to-chevron-lubricant-product-pages\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Aug 15 Enrollment Deadline for Fall Havoline Promo<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Fall-Bounce-Back.jpg \" style=\"margin-left: 15px\" align=\"right\" width=\"180\" alt=\"\"\/>Enrollment is open now through August 15th to Havoline<sup>\u00ae<\/sup> professional installers for the Fall Havoline Do-It-For-Me promotion! This 60-day consumer offer that begins September 1st features Havoline PRO-DS<sup>\u00ae<\/sup> and the new Havoline PRO-RS&#x2122; Renewable Full Synthetic line with a healthy $15 rebate.<\/p>\n<p><a name=\"3\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/08\/aug-15-enrollment-deadline-for-fall-havoline-promo\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Chevron Delo<sup>\u00ae<\/sup> Coolant Promotion<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/2023-Delo-Coolant-Promo.jpg\" style=\"margin-left: 15px \"alt=\" \" align=\"right\" width=\"200px\" \/>While engine coolant maintenance is just as important as an oil change, the coolant system is one of the most overlooked preventive maintenance items in a diesel engine. The Chevron Delo<sup>\u00ae<\/sup> Coolant Promotion is a great incentive for Marketers to move their customers up to premium Chevron Delo Coolants, while still earning points on Tier I products.<\/p>\n<p><a name=\"4\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/08\/chevron-delo-coolant-promotion-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Kick Some Ash Promo Extended Through September<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Kick-Ash-2023.jpg \" style=\"margin-left: 10px\" alt=\" \" align=\"right\" width=\"110px\" \/>Are your Marketer customers taking advantage of the \u201cKick Some Ash and Save Some Cash\u201d promotion? Well, now they can for an additional 4 months! The popular rebate promo has been <strong>extended<\/strong> to the end of September.<\/p>\n<p><a name=\"5\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/08\/kick-some-ash-promo-extended-through-september-8\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">\u201cBuilt to Outwork the Rest\u201d Now Working Longer<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Built-To-Outwork.jpg \" style=\"margin-left: 10px\" alt=\" \" align=\"right\" width=\"190px\" \/>We\u2019ve been rewarding your Marketers for their hard work this spring, and now the rewards will keep coming for an additional 4 months! Spread the word &#8211; Chevron\u2019s \u201cBuilt to Outwork the Rest\u201d promotion has been extended through the end of September.<\/p>\n<p><a name=\"6\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/08\/built-to-outwork-the-rest-now-working-longer-8\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Havoline<sup>\u00ae<\/sup> PRO-RS&#x2122; Go Green, Get Green Rebate Promotion Underway<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Go-Green.jpg\" style=\"margin-left: 15px\" align=\"right\" width=\"190\" alt=\"\"\/>Last year\u2019s Havoline<sup>\u00ae<\/sup> PRO-RS&#x2122; Go Green, Get Green Rebate Promotion was a big success, so we\u2019ve dusted it off again for 2023!<\/p>\n<p><a name=\"6\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/08\/havoline-pro-rs-go-green-get-green-rebate-promotion-underway-7\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Marketers Can Earn Merit Points Thru End of Year<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Delo-Merit.jpg\" style=\"margin-left: 15px \"alt=\" \" align=\"right\" width=\"160px\" \/>Through December 31, 2023, your Marketers can earn 10,000 merit points per customer, a $50 (USD) value for selling a minimum of 55 gallons\/208 litres of Chevron Delo<sup>\u00ae<\/sup> 600 ADF products. All viscosity grades and package styles apply.<\/p>\n<p><a name=\"7\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/08\/marketers-can-earn-merit-points-thru-end-of-year-7\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Check Out Video for Havoline<sup>\u00ae<\/sup> PRO-RS&#x2122;<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/ProRS-Video.jpg\" alt=\" \" width=\"165\" style=\"margin-left: 10px\" align=\"right\" \/>There\u2019s never been a better time to promote the outstanding fuel economy of Havoline<sup>\u00ae<\/sup> PRO-RS&#x2122;. Its 100% fuel economy retention helps maintain the oil\u2019s original fuel economy benefit longer than typical full synthetic motor oils.<\/p>\n<p><a name=\"8\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/08\/check-out-video-for-havoline-pro-rs\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Entry Deadline TODAY for Chevron TRC Contestants<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/TRC-Last-Day.jpg\" alt=\" \" width=\"165\" style=\"margin-left: 10px\" align=\"right\" \/>The entry deadline is today, <strong>August 14, 2023<\/strong>, for students interested in competing for the title of Delo\u00ae TRC Grand Champion! The top winner will earn $10,000, and all winners will be announced in November at the Future Farmers of America conference in Indianapolis, Indiana.<\/p>\n<p><a name=\"9\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/08\/entry-deadline-today-for-chevron-trc-contestants\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Chevron\u2019s Own Christine Cox on Winning the Challenger Sale Podcast<\/p>\n<p>Tune into the latest episode of Winning the Challenger Sale Podcast on Spotify or Apple Podcasts to hear Chevron Sales Methodology Specialist Christine Cox chat with Challenger CEO Andee Harris. <\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Challenger-Podcast.jpg\" width=\"450\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>They discuss how to find the human element in commercial teaching with our prospects.<\/p>\n<p><a name=\"10\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/08\/chevrons-own-christine-cox-on-winning-the-challenger-sale-podcast-2\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">Next \u201cThe Spark\u201d Webinar \u2013 Sep 6, 2023<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Spark.jpg\" alt=\" \" width=\"210\" style=\"margin-left: 10px\" align=\"right\" \/>We\u2019re excited to announce the 2nd in the series of \u201cThe Spark\u201d webinars! This is the webinar series built especially for Chevron Marketing Professionals. In each presentation, we\u2019ll share insights, information, and inspiration Marketers can use to ignite their results \u2014 and accelerate past the competition.<\/p>\n<p><a name=\"11\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/08\/next-the-spark-webinar-sep-6-2023\/\">Click here to read more<\/a><\/p>\n<hr style=\"color: #535353; background-color: #333; height: 2px; border: 0;\" \/>\n<p style=\"color: #d10f32; display: block; font-family: HelveticaNeue, Helvetica,Arial,sans-serif; font-size: 16pt; line-height: 100%; font-weight: bold; text-align: left;\">2023 Sales Academy Training Schedule is Here<\/p>\n<p>Please review Chevron\u2019s <a href=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/brochures\/2023-Course-Schedule-with-Descriptions-v8.xlsx\" rel=\"noopener\" target=\"_blank\">2023 Sales Academy lubricants training schedule<\/a>, and register for a session that works with your schedule.<\/p>\n<div align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.chevronlubricants.com\/content\/dam\/newsletters\/images\/Sales-Academy.jpg\" width=\"450\" style=\"margin-bottom: 10px\" alt=\" \" \/><\/div>\n<p>We are offering 24 courses, including virtual, virtual + in-person, and in-person events. Additionally, we are offering two CLS and two OMA-1 prep courses.<\/p>\n<p><a name=\"12\"><\/a><a href=\"https:\/\/marketdriven.chevronmarcom.com\/2023\/08\/2023-sales-academy-training-schedule-is-here-33\/\">Click here to read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>New Layout Coming Soon to Chevron Lubricant Product Pages If you joined us for The Spark webinar back in June, you heard that a redesigned&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[134],"tags":[],"class_list":{"0":"post-36034","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-2023-08-14"},"_links":{"self":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/36034","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/comments?post=36034"}],"version-history":[{"count":0,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/posts\/36034\/revisions"}],"wp:attachment":[{"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/media?parent=36034"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/categories?post=36034"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/11-design.com\/chev\/wp-json\/wp\/v2\/tags?post=36034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}