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2021-07-19

In this week’s newsletter:

By July 16, 2021No Comments

Four New ISOCLEAN® Certified Lubricant Products

We have added four products to the ISOCLEAN® Certified Lubricants Program, bringing the total to 137 total products eligible for ISOCLEAN Certification.

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Q2 RBL™ Feature Series

The RBL™ Feature Series was developed to reward sellers who are driving quality value-based selling in their opportunities to not just reinforce the behavior, but also to collect and highlight examples of what “good” looks like.

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When Performance Counts, Points Add Up

Delivering Value Pays with Latest Premium Coolant Promotion

Chevron premium coolants give your Marketers an opportunity to help their customers meet their key business maintenance goals: Long Service Life, Excellent Protection, Minimized Maintenance and Related Costs. At the same time, they can earn valuable points by helping their customers succeed.

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NEW Havoline® Bring ‘em Back Rebate Promotion

Enrollment is now open to Havoline® professional installers for our second Do-It-For-Me consumer offer this year! The deadline to enroll is August 1st, 2021.

Below are some key messages and benefits to communicate to Marketers and Installers.

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New ISOCLEAN® Certified Lubricant Assets

Along with new ISOCLEAN® Certified Lubricants being available to order (see the ‘Products’ article of this issue), so are new ISOCLEAN assets!

You and your ISOCLEAN Marketers can visit the Marketing Hub to download a new infographic, titled “How Does Lubricant Get Contaminated.”

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Newest Delo® Contest with Love’s/Speedco

If any of your customers have visited a Love’s/Speedco recently, they’ve likely seen the newest Delo® contest exclusive to those locations – the My Ride. My Pride. Show Off Your Truck Photo Contest!

This contest is designed to gain more information about potential Delo customers who have their oil changed at Love’s/Speedco locations, and to pump-up Delo volume by offering oil change customers a chance to enter a photo contest and win a great prize.

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New Support App Training Videos Available on LubricantsUniversity.com

Your Marketers have seen over the past couple weeks that Chevron’s Customer Success Team is available for assistance through the Support App. Well, now they can watch a video on how to create a case in the Support App, among a number of new Support App training videos.

The full list of training topics includes:

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Six New Virtual Training Courses Now Scheduled

The Sales Readiness team has been working to move courses to a virtual platform. These are instructor-led trainings combined with a self-paced study. They will include live webinar check-ins with an instructor who will teach, coach and guide attendees through the learning journey.

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Lubricants Training Additions

Mark your calendars! New Lubricants Training Hour classes are now scheduled every month through December 2021. We have some exciting topics to cover, so please take a few minutes to read this announcement in its entirety. Review the topics and the dates below to see which sessions work into your schedule.

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