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2021-07-26

In this week’s newsletter:

By July 23, 2021No Comments

Chevron Introduces Delo® Syn ATF 668

Chevron is excited to announce the upcoming premiere of our new Delo® Syn ATF 668! The full synthetic transmission fluid should be ready to order beginning August 16th, as will its ISOCLEAN® version.

It is specifically engineered for Allison heavy duty automatic truck and bus transmissions, and is also designed for severe duty and extended drain intervals.

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Two New ISOCLEAN® Certified Lubricant Products

Following up on last week’s additions, we have added two more products to the ISOCLEAN® Certified Lubricants Program, bringing the total to 139 total products eligible for ISOCLEAN Certification.

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When Performance Counts, Points Add Up

Delivering Value Pays with Latest Premium Coolant Promotion

Chevron premium coolants give your Marketers an opportunity to help their customers meet their key business maintenance goals: Long Service Life, Excellent Protection, Minimized Maintenance and Related Costs. At the same time, they can earn valuable points by helping their customers succeed.

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NEW Havoline® Bring ‘em Back Rebate Promotion

Enrollment is now open to Havoline® professional installers for our second Do-It-For-Me consumer offer this year! The deadline to enroll is August 1st, 2021.

Below are some key messages and benefits to communicate to Marketers and Installers.

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New ISOCLEAN® Certified Lubricant Assets

Along with new ISOCLEAN® Certified Lubricants being available to order (see the ‘Products’ article of this issue), so are new ISOCLEAN assets!

You and your ISOCLEAN Marketers can visit the Marketing Hub to download a new infographic, titled “How Does Lubricant Get Contaminated.”

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Recent Blog Article Dives Deep into Fuel Retention

We continue to update the Chevron Lube Matters blog, and you can get the articles delivered straight to your inbox, but only by subscribing! When you visit ChevronLubricants.com, the blog sign-up form pops up in a window.

Last week, those already on the list received a link to the latest article that delves into the topic of fuel economy retention.

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New Support App Training Videos Available on LubricantsUniversity.com

Your Marketers have seen over the past couple weeks that Chevron’s Customer Success Team is available for assistance through the Support App. Well, now they can watch a video on how to create a case in the Support App, among a number of new Support App training videos.

The full list of training topics includes:

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Monday Morning Kickoff – July 19, 2021 Recorded Presentation

In case you missed last week’s Monday Morning Kickoff, be sure to view the recorded presentation, linked here. Please do not share the recording with your customers.

The speakers and agenda topics were:

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Seven New Virtual Training Courses Now Scheduled

The Sales Readiness team has been working to move courses to a virtual platform. These are instructor-led trainings combined with a self-paced study. They will include live webinar check-ins with an instructor who will teach, coach and guide attendees through the learning journey.

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Lubricants Training Additions

Mark your calendars! New Lubricants Training Hour classes are now scheduled every month through December 2021. We have some exciting topics to cover, so please take a few minutes to read this announcement in its entirety. Review the topics and the dates below to see which sessions work into your schedule.

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