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2021-09-13

In this week’s newsletter:

By September 10, 2021No Comments

Delo® TorqForce® Syn 5W-30

 This is a reminder that a recent product reformulation updated Delo® TorqForce® Syn’s viscosity grade from SAE 5W-20 to SAE 5W-30.

The expanded temperature range will allow for greater usage of this product.

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Learn and Earn

Get a Quick Delo® Coolant Tune-Up and $10 for Your Time

Chevron has prepared a brief training video for its Lubrication Marketers. Below is the message we’ll send them on an incentive for watching the video.

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When Performance Counts, Points Add Up

Delivering Value Pays with Latest Premium Coolant Promotion

Chevron premium coolants give your Marketers an opportunity to help their customers meet their key business maintenance goals: Long Service Life, Excellent Protection, Minimized Maintenance and Related Costs. At the same time, they can earn valuable points by helping their customers succeed.

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Delo® 400 XLE Customer Testimonial

From forest floor to wood out the door, Delo® 400 XLE 10W-30 helps Neiman Enterprises meet their mission for sustainability. Delo XLE SAE 10W-30 helps:

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1st Source Metric Updates

 Please be aware of the following letter that has been sent to your Marketers in LubeLink. Be prepared to discuss the updated metric numbers with your 1st Source Marketers to ensure they are on track to achieve their 1st Source goals.

Dear Valued 1st Source Marketer,

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NOLN Names HXL Owner as its Operator of the Year

The Chevron Havoline® sales and marketing team is thrilled to announce that Jason Berry, owner/operator of two Havoline xpress lube® shops in Alabama, was chosen as the 2021 National Oil & Lube News (NOLN) Operator of the Year earlier this month.

Jason has been in the fast lube business for a couple years now, and he is already an emerging leader in the industry with his shops seeing car counts and premium oil sales growing while retaining career employees.

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Delo® Back on the Road

The Delo® TRAVELING Technology Lab (DTTL) is back! Be sure to thank those customers who took advantage of our virtual Delo Truck events to help meet their 1st Source metric, but also spread the word that they can now book in-person events through December, 2021.

The DTTL exhibits leverage state-of-the-art digital technologies to deliver immersive, interactive educational experiences.

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Virtual Training Course Updates

The Sales Readiness team has been working to move courses to a virtual platform. These are instructor-led trainings combined with a self-paced study. They will include live webinar check-ins with an instructor who will teach, coach and guide attendees through the learning journey.

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Lubricants Training Additions

Mark your calendars! New Lubricants Training Hour classes are now scheduled every month through December 2021. We have some exciting topics to cover, so please take a few minutes to read this announcement in its entirety. Review the topics and the dates below to see which sessions work into your schedule.

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