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2022-08-08

In this week’s newsletter:

By August 5, 2022No Comments

Introduction of Delo® TorqForce® Syn FD-1

Chevron Lubricants is excited to announce the new Delo® TorqForce® Syn FD-1 and its ISOCLEAN® Certified counterpart for the mining and heavy construction segments.

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Havoline® Loyalty Rewards Rebate Starts
September 1st, 2022

Enrollment is open now until August 15th to Havoline® professional installers for the new Havoline Do-It-For-Me promotion! This 60-day consumer offer begins September 1st and features the new Havoline PRO-RS™ Renewable Full Synthetic line with a healthy $15 rebate.

By focusing only on Havoline full synthetics and Techron®, one goal of this promotion was simplification – to make it easier for greeters to explain, for consumers to understand, and therefore improve upselling to full synthetics.

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Enrollment for U.S. Delo® Premium Coolant Promo Now Open

The premium Coolant promotions just keep coming! From September 1 – October 31, 2022, Marketers will earn points for qualifying Delo® coolant purchases made. The last day for Marketers to enroll is August 30, 2022.

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Selling Efficiency Has Never Been Easier

 With savings up to $1,000, the all-new Pump-Up Performance hydraulic fluid rebate promotion is designed to help your Marketers hit their sales stride, and equipment operators to work faster, longer and harder while saving money on premium Chevron hydraulic fluids.

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Havoline® PRO-RS™ Rebate also Open to Installers

The Havoline® PRO-RS™ Rebate started on August 1st for your Marketers and your Havoline professional installers. Just like Marketers, installed locations can get $3/gallon by mail for qualifying product purchases made during August 1 – October 31, 2022. All they have to do is go to www.pro-rs.havolinepromos.com to file their rebate claims.

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Performance Still Pays in 2022

This is the last month customers in the U.S. and Canada can earn a rebate of $1.00 USD per gallon/$.33 per litre as part of the Performance Pays promotion. As a reminder, they can earn rebates when they purchase a minimum of 110 gallons/416 litres of qualifying Delo® ELC Advanced Antifreeze/Coolant and/or Delo XLC Antifreeze/Coolant products between March 15 to August 31, 2022.

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Delo® TorqForce® Sales Tools

Make sure your mining and heavy construction customers visit the Marketing Hub for the latest Delo® TorqForce® Syn FD-1 sales tools.

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Give Your Feedback on Promo Effectiveness

In conjunction with all the new promotions we’ve premiered for the fall, and will continue to roll out, we’d love to get your feedback on their effectiveness. If you are a Chevron sales rep, please take this very brief survey to provide your comments on how your customers view promotions, which ones work best, and what we can do to drive more engagement.

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BIC Redesign Feedback

Now that you have had a chance to try the redesigned BIC, we need your feedback! In order to make sales tools the best they can be, we need to hear from you.

Please take this 5 minute survey to let us know your thoughts.

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Introducing RTS-Americas Team

If you are a Chevron sales representative and you are not familiar with the RTS-Americas Team, you and your customers will benefit by taking advantage of their services. Chevron’s RTS-Americas Team provides technical support to Chevron Lubricant’s Sales and Marketing colleagues in the Americas. Our specialists answer technical product and application questions, and provide other services, including:

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Two New Virtual + In-Person Courses Open in Sales Academy

Please see attached our 2022 Sales Academy lubricants training schedule. Review and register for a session that works with your schedule.

All our courses are virtual except for a new Virtual + In-Person 1st Source Industrial session and our new Virtual + In-Person 1st Source ISOCLEAN course. The Virtual + In-Person Construction course is still being reviewed and not available for registration yet.

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