We are excited to announce the marketing campaign launch of The VARTECH™ Solution, Chevron’s proprietary technologies that work as a holistic 2-step Clean and Control approach to help operators reduce the threats of varnish.
Step 1 Clean: with Chevron’s VARTECH™ Industrial System Cleaner.
Step 2 Control: Introducing GST Advantage™ EP with VARTECH™ Technology and the previously announced Advantage™ RO with VARTECH™ Technology, formulated to help control varnish formation and extend oil life.
The VARTECH™ Solution Marketing Campaign is supported by paid media, search, social media, and email marketing and the campaign is running in the US and Canada (select content has been translated to support the Canada French GST Advantage media rotation and landing pages). As well, a new GST Advantage™ landing page recently premiered on ChevronLubricants.com (U.S. and Canada) where customers can learn more about The VARTECH™ Solution and GST® turbine oils formulated with VARTECH™ Technology.
Both products are also ISOCLEAN® Certified. The Filtration Guidelines (keep confidential) and the updated Product List are available in Marketing Hub under BRAND: ISOCLEAN and ASSET TYPE: Technical Resources & ISOCLEAN Operations.
Take advantage of the assets and online learning tools to educate and engage your customers!
