Encourage your direct and indirect customers to visit the Chevron Delo® YouTube Channel to engage with the latest videos produced as part of our “Choose Delo” campaign. They’ll see the importance of the Delo product line to on-highway fleets, first responders, and even school districts.
We are continuing to see customers leaning on digital content to support their buying process prior to engaging with a live sales person. This is driving a lot of the activity in marketing to ensure we are focused on the customer experience at the right place and time.
A lot of our new content is designed to lead customers to the product page of ChevronLubricants.com, where we have strategically displayed our products to simplify the customer experience.
