The Sales Readiness team has been working to move courses to a virtual platform. These are instructor-led trainings combined with a self-paced study. They will include live webinar check-ins with an instructor who will teach, coach and guide attendees through the learning journey.
The description of the Value-Based Selling course in July is below, and the anticipated dates (subject to change) for the next five courses are below that.
Value Based Selling Course – July 28, 2021
This class serves as an introduction for those new to lubricant sales targeting new Chevron and Marketer employees. It is designed to be a self-paced, 6 week course with live webinar check-ins.
This course is designed to help you effectively increase your success rate by differentiating yourself from your competition and increasing your value as a resource and trusted partner to your customer. This course is an Instructor led training consisting of 6 weeks of self-paced study that will include 4 live webinar check-ins with an instructor to teach, coach & guide through the value based selling learning journey.
Price: There is no cost for this course.
Audience: New to the business and those wanting a refresher course on Value Based Selling.
Agenda Items: The Evolution of Sales, Value Based Selling & Commercial Teaching, Sales Process Orientation, Selling Process Overview, Pipeline & Lead Generation, Aligning the Chevron Sales Process with the Buyers Journey, What is RBL+, Value Proposition & Story Telling, RBL+ Presentation & What Good Looks Like and Virtual Sales Playbook
Prerequisites: None.
Registration: See the instructions, linked here.
Next Five Dates and Course Topics
- August 4 – 1St Source Construction
- August 25 – 1st Source Auto Installed
- September 1 – 1st Source Industrial
- October 6 – Products & Application
- October 13 – Value Based Selling
Watch for future announcements on exact dates and how to register coming soon!
