A Note on Grease Compatibility
One of the most recurring things we hear from those of you that talk to customers on a daily basis is the issue of grease incompatibility. We know that a powerful commercial insight you can take advantage of is your ability to help customers understand when they might be making a bad decision with an incompatible grease purchase.
Go Green. Get Green. Havoline® PRO-RS™ LM Rebate
Just because the end of the year is approaching doesn’t mean our promotions are slowing down. Starting Dec. 1, 2021, all U.S. Lubrication Marketers can enroll in the Havoline® PRO-RS™ Rebate! The enrollment period runs from Dec 1 – Jan 15, 2022. Canadian Marketers will be automatically enrolled.
Delo® Premium Coolant Rebate Underway
We’re keeping the Delo® Premium Coolant promotions running through the fall with the newest Delo XLC & Delo ELC Advanced Coolant Rebate Promotion. Customers of Chevron Lubrication Marketers can earn a rebate of $1/gallon ($.33/litre) when they purchase a minimum of 110 gallons (416 litres) of qualifying Delo XLC and/or Delo ELC advanced products on a single invoice during the promotion period.
Take Part in Prove The Move Contest
Make Some Money by Showing How Delo® 600 ADF Saves Money
Send documentation showing how switching to Delo® 600 ADF paid off for one of your Marketer’s customers, and you and your Marketer sales representative could each earn a $500 USD Amazon eGift Card! On top of that, the Marketer’s customer could earn a $500 Product Rebate!
Havoline® Bring ‘em Back Underway
Remind the Havoline® professional installers you serve that for those that enrolled, the Havoline Bring ‘em Back Promotion is underway until November 30, 2021.
Below are some key messages and benefits to communicate to Marketers and Installers.
Delo® 600 LubeWatch® Offer Good Thru 2021
Don’t forget, the LubeWatch Program has a Delo 600 ADF Promotional Offering that is good through December 2021. Check out the tests that are performed as part of the extended offering.
Xpress lube® Shopper Program™ Support Materials
To help support the roll out of the new xpress lube® shopper program™, we have put together a host of sales and marketing support materials.
The xpress lube shopper program is Chevron’s proprietary mystery shop and image audit system that is designed to assess customer satisfaction and facility image in the eyes of Do-It-For-Me consumers and Chevron.
Utilize All the Havoline® PRO-RS™ Sales Tools
To coincide with the launch of Havoline® PRO-RS™, we’re kicking off a marketing campaign that will include a press release, B2B targeted media in the U.S. and Canada, and a dedicated web page on the Chevron Lubricants website – havoline.com/renewable. A number of sales support tools are also available in the Marketing Hub, including:
Living Life Full Throttle with Powersports Personality Adam Sandoval
Whether he’s on the back of his motorcycle to create popular YouTube videos for his fans or taking the UTV out for a spin to do some property maintenance on his 100-acre campground, it’s no question that Adam Sandoval spends a lot of time around powerful engines.
2022 CLS & OMA Course Offerings
Please see the following information for our 2022 CLS & OMA Course Offerings. Please choose which class you want to participate in and register for one class only. We do recommend you begin with OMA and do not try to complete both certifications at the same time.
2022 Delo® TRC Calendars Available
Chevron is pleased to provide a 2022 calendar fundraising opportunity, featuring all the 2021 Delo® Tractor Restoration Competition (TRC) finalist teams! The calendars are offered at no cost to the teams who will be working on a 2022 project. Teams may set the price of their calendars to sell in their community in order to offset restoration costs.
Xpress lube® Shopper Program™ Webinars
In conjunction with the launch of our new xpress lube® Shopper Program™, we will have a series of webinars over the next few months. If you missed one of the employee webinars last week, there are two more coming up on December 7th.
Havoline® PRO-RS™ Training Webinars
In conjunction with the launch of our new Havoline® PRO-RS™ Renewable Full Synthetic Motor Oil, we are hosting webinars to help you, your Marketers, and your Auto Installed customers get the product into market.
Lubricants Training Additions
Mark your calendars! We have one more Lubricant Training Hour session this year on how to sell ISOCLEAN. Get it on your calendar now.
